Kambi Group plc has announced an omni-channel sportsbook partnership with Potawatomi Casinos & Hotels – a multi-property operator with locations in Milwaukee and Carter, Wisconsin.
Potawatomi will now open the first sportsbook in Milwaukee, which is set to become European sportsbook technology supplier’s 22nd live US state, including 20 self-service kiosks along with additional kiosks at a second location in northern Wisconsin – Carter Hotel & Casino.
Kristian Nylén, Kambi CEO and Co-Founder, commented: “We are proud to partner with Potawatomi Casinos & Hotels, a deal which further strengthens Kambi’s strong relationship with tribal casino operators and expands our footprint across the United States.
“Potawatomi Casinos & Hotels has some of the premier entertainment destinations in the Midwest, and we look forward to bringing them and their customers our award-winning sports betting technology.”
The operator’s sports betting technology and services will be available to customers for Potawatomi Casino Hotel’s initial retail sportsbook launch, followed by an on-premises mobile launch, including live odds boards and Bring Your Own Device (BYOD) technology.
“Potawatomi Casinos & Hotels is pleased to partner with Kambi, a global leader in sports betting technology,” added Dominic Ortiz, CEO and General Manager of Potawatomi Casinos & Hotels.
Potawatomi Casinos & Hotels is owned and operated by the Forest County Potawatomi Community.
Ortiz concluded: “Kambi’s proven track record will be beneficial as we introduce this new gaming amenity to our millions of annual visitors from throughout the region.”
Last month, Kambi reported that it was ‘confident’ that it will bounce back strongly from a difficult 2022 as the firm now establishes new financial targets based on strategic growth areas.
Publishing its Q4 trading update, the Stockholm-listed technology group achieved corporate revenues of €57.8m, up 66% on 2021 comparative results of €35m.
Period trading saw Kambi rewarded with a €12.6m termination fee from former US partner PENN Entertainment and expected strong World Cup trading and a busy US sports calendar.
Benefitting from an “operator turnover growth of 20% year-on-year and 43% sequentially”, Kambi saw its full-year 2022 revenues recover to €166m, up 2% on 2021 results of €164m.