SBC News Betfair launches ‘MatchMe’ Exchange service

Betfair launches ‘MatchMe’ Exchange service

Betfair has announced the full rollout of its new ‘MatchMe’ service, which aims to enable its customers to match the best market odds devoid of price fluctuations on its flagship Exchange.

Customers who turn-on the ‘MatchMe’ service will be automatically paired with a fully matched bet on the Exchange – as Betfair aims to eliminate the “nightmare of having to edit a bet” whilst market prices are fluctuating.

To date, customers that have failed to instantly match their bets on the Exchange have been left with the option to either cancel their wager or have their bets re-edited to lower odds – a frustrating scenario for many bettors.

Betfair’s new ‘MatchMe’ feature protects bets from large market movements by maintaining a customer’s unmatched bet with the Exchange until it can be matched accordingly.

Launching ‘MatchMe’, Betfair has made the service available for ‘all back bets on traditional odds style markets’, although Asian handicaps are exempt.

MatchMe must be turned-on individually by Exchange customers, and will only be made available in Betfair.com jurisdictions – with no service available for Betfair’s Italian, Spanish and New Zealand domains.      

“Think of it as a smart betting assistant that finds the best price available to you within a pre-determined range,” Betfair detailed on its product notice.

“Rarely again will you only get part of your stake matched, or waste time editing your bets, due to a lack of liquidity at the price you requested.”

SBC News Betfair launches ‘MatchMe’ Exchange service

Check Also

SBC News Betfair named shirt sponsor of Vasco da Gama FC

Betfair named shirt sponsor of Vasco da Gama FC

Betfair has linked up with Vasco da Gama FC to become the Campeonato Brasileiro Série …

SBC News Betfair expects Sunak's imminent call on General Election date

Betfair expects Sunak’s imminent call on General Election date

Betfair has alerted the media to its belief that PM Rishi Sunak may imminently declare …

SBC News Betfair shortens odds on Labour majority as Tories stick with Sunak 

Betfair shortens odds on Labour majority as Tories stick with Sunak 

The Labour Party’s odds of winning a forthcoming General Election have shortened to 1/4 following …