Stockholm-listed betting platform and software provider Kambi Plc has confirmed the appointment of Mattias Eriksson to the newly created role of Chief Product Officer (CPO).
Eriksson, who will be based out of Kambi’s Stockholm office, has prior industry experience having worked for Swedish state-owned gambling operator Svenska Spel in a number of senior commercial and product focused roles.
Prior to joining Kambi, Eriksson founded Scandinavian technology innovation consultancy Syncopation Strategy, advising a number of organisations on customer-centric product development and design.
Kambi governance details that Eriksson will be tasked with leading group product strategy, design initiatives and innovation as Kambi expands its services within new and established markets.
“Kambi already has a fantastic product – the best Sportsbook on the market but, even more importantly, it has the capabilities required to meet the challenges of a rapidly changing sports betting industry,” Eriksson commented on joining Kambi Plc executive team.
“As a lifelong follower of US sports, I’m particularly excited at the prospect of bringing Kambi’s knowhow to American sports fans, and I’m confident we will have a product in place they will love as much as our customers around the rest of the world already do,”
Eriksson will report directly to Kambi Deputy Chief Executive Officer & Chief Business Development Officer Erik Logdberg.
“I’m delighted to welcome Mattias as our new Chief Product Officer,” Logdberg detailed
“Mattias’ knowledge and expertise in creating and commercialising future-ready products will be invaluable as we continue to build our product organisation. Our transformation into the future hinges on our ability to create products that help our operators outperform the market, and Mattias is the perfect fit to enable our ambition.
“Together with a group of some truly talented people, we are confident Mattias will elevate the Kambi Sportsbook to the next level and in doing so extend our lead over the competition,”