SBC News Voice of the Sports Betting Industry
BetMGM UK has announced its sponsorship of Ascot Racecourse’s Clarence House Chase Raceday on 20 January.
This deal includes the headline sponsorship of the feature contest on the day, the £175,000 Grade 1 BetMGM Clarence House Chase.
The prestigious race has been won by some of the best two-mile chasers in recent history including Altior, Un De Sceaux and Sprinter Sacre.
Sam Behar, UK Director of LeoVegas-powered BetMGM, commented: “We’re delighted to be partnering with Ascot for such a prestigious fixture.
“It’s a proud moment for BetMGM to be title sponsor for this huge event in the racing calendar, further solidifying our commitment to horse racing.”
The brand’s sponsorship portfolio in British racing includes the All-Weather Championships as well as this new and growing relationship with Ascot.
“Now we just can’t wait to watch the action, hopefully with a fantastic battle between Jonbon and El Fabiolo,” Behar added.
Total prize money on offer at the newly named raceday in 2024 will be a record £415,000 across the seven races, up 13% from the £366,400 on offer in 2022 (2023 abandoned).
BetMGM will sponsor five other races on the card including the £60,000 Grade 2 BetMGM Mares’ Hurdle (Registered as The Warfield), won by the likes of Roksana, Magic Of Light and Vroum Vroum Mag.
The BetMGM Clarence House Chase has had the early closing entry conditions removed this season to make planning easier for connections, whilst entries will be made on 15 January.
“We are thrilled to welcome BetMGM on board as raceday sponsors at Ascot and look forward to working with them across the BetMGM Clarence House Chase Raceday,” emphasised Felicity Barnard, Commercial Director and Deputy CEO at Ascot Racecourse.
“We are excited about growing this relationship with them and their support is crucial in helping us to deliver record-breaking prize money for the day.
The BetMGM Clarence House Chase is always one of the highlights of the season and it is shaping up to be another high-class running of the race.”
The MGM Resorts International operator continues to make significant strides in the UK, after having recently been announced as title partner of the Premier League Darts, gaining further significant exposure in the country.
PDC Chief Executive, Matt Porter, said: “The Premier League will reach a huge live audience and a massive global television audience across four months, and we’re delighted to welcome BetMGM as our new title sponsor.”
