97.4% of attendees recommend Betting on Football

Betting on Football 2017 has been hailed as a great success with 97.4% of visitors to the conference saying they would recommend it to a colleague, according to a survey carried out by SBC Events.

Delegates, sponsors, speakers and exhibitors from the 3-5 May event also rated the networking opportunities at Stamford Bridge as 70% ‘excellent’ or ‘very good’ while pinpointing this as the most important reason for attending the event.

Feedback is already being used to improve future events, starting with Betting on Sports (13-15 September), which 85% of survey respondents have expressed an interest in attending.

For example, an improved version of the official event app will be available for the conference in Olympia, Kensington, after 70% said that it had proved useful at #bofcon2017.

The survey reported that the overall quality and level of the conference was very high. As specific highlights, attendees mentioned the keynote session from William Hill Non-Executive Director and industry veteran John O’Reilly, and a market update on Scandinavia featuring Mr Green CEO Jesper Kärrbrink, Danske Spil CEO Niels Erik Folmann, Veikkaus Senior Vice President Jari Vahanen and LeoVegas CEO Johan Styren.

Jesper Kärrbrink commented: “SBC is here to stay. Betting on Football provided great networking and seminar focus. With a sportsbook and football focus, the exhibition was also very targeted and you basically found something interesting in every booth. I’m impressed with the high number of attendees, which made it possible to have a lot of productive meetings in just two days.”

Meanwhile, Martin Wachter, the CEO for platinum sponsor and lead exhibitor Golden Race, praised the event’s growing business importance.

He said: “Betting on Football is an incredibly valuable event in the sports betting calendar. It’s now very much established and has grown year on year to the extent that for us, it’s second only to ICE in terms of business importance.”

These comments were emphasised by a survey finding that 100% of the exhibitors that responded are interested in returning for Betting on Sports.

  • Tickets for Betting on Sports 2017 are on sale at a 50% off early bird rate until 15 June
  • Click here to buy your ticket for an event covering everything related to sports and betting, which this year includes full day tracks dedicated to Betting on Racing and Betting on Esports.