Yorkshire appoints Richard Flint as a ‘Welcome Advisor’

Sky Bet Chairman Richard Flint is set to become a key non-executive director advising Yorkshire Tourism’s flagship ‘Welcome to Yorkshire’ campaign.

Flint will take up the post immediately following the end of his two-year stint as the Chair of the CBI for Yorkshire and Humber.

Recognised as one of the UK’s leading Tech CEOs, during his 17-year tenure leading Sky Bet Flint transformed a small Harrogate-based igaming unit into a market leader employing 1500 staff whilst maintaining a turnover of £700 million.

Leading Yorkshire’s biggest tech enterprise, Flint has further overseen the development of Sky Bet’s Leeds HQ and its supporting Sheffield ‘digital hub’.

Furthermore, supporting the region’s talent development and future workforce, Sky Bet maintains a number of Yorkshire tech training schemes and engineering programmes.

Confirming Flint’s appointment, Welcome to Yorkshire Chairman Peter Box said:“Richard’s reputation precedes him, and you only have to look at his career achievements so far to know he’ll be a brilliant addition to the team. He brings a huge skill set, a great vision and a progressive and dynamic approach. We’re delighted to welcome him on board.”

Having left day-to-day leadership of Sky Bet in 2019, Flint currently serves as Chairman of online dog food brand ButternutBox in addition to further advisory roles.

Speaking of Yorkshire as his ‘adopted home’, Essex-born Flint is a keen cyclist of the Dales and names Fountains Abbey as his favourite place.

“It’s been a pleasure and privilege to grow a business and to bring up our family in Yorkshire, and I am looking forward to spreading the word about all that our wonderful region has to offer as a place to visit,” said Flint. “I am also excited to join such a diverse and multi-talented Board.”

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