SBC News KSA adopts new Safer Gambling message for Dutch online gambling  

KSA adopts new Safer Gambling message for Dutch online gambling  

Dutch KOA licensed online gambling operators have been ordered to adopt the new safer gambling tagline of – “What does gambling cost you? Stop on time. +18”. 

Kansspelautoriteit (KSA), the Netherlands gambling regulator, has informed licensed betting firms that the tagline must be visible across all websites, advertising and marketing campaigns as of 1 April 2022 (the deadline for enforcement).  

The tagline was approved by Dutch Minister for Legal Protections Sander Dekker, who informed the Kamer’s House of Representatives last November that a new warning message would be adopted as a safer gambling duty of the KOA remote gambling act which formally launched on 1 October.

“What does gambling cost you? Stop on time. +18” will replace Dutch gambling existing safer gambling tagline of “Play consciously. +18,” the KSA informed.

“Our new warning message follows from the Remote Gambling Act (KOA) and is mainly aimed at preventing gambling problems such as gambling addiction.”

The KOA regime’s new safer gambling message was chosen in collaboration with the Trimbos Institute, a Dutch public health body monitoring mental health, addiction and well-being.

Licensed operators must display the tagline by 1 April 2022, a key date for the KOA regime as KSA is expected to reveal the Dutch market’s next tranche of approved licensees.

October’s launch of the KOA regime saw only 10 operators qualify for online gambling licences, as KSA stated that the majority of applicants had failed to meet the regulator’s pre-licensing ‘cooling-off’ commands.  

Kindred Group, Entain, Betsson and Leo Vegas AB were amongst the high-profile firms to be denied KOA licences. Each operator has chosen to end all Dutch market activities as they wait for their KOA approvals to be delivered.     

“KSA will monitor whether the providers comply with the laws and regulations with regard to the new warning phrase, including the latest implementation date of 1 April 2022,” KSA detailed in its concluding statement. 

Check Also

SBC News Jansen doubles down on ‘covert KSA agents’ idea to better monitor online operators

Jansen doubles down on ‘covert KSA agents’ idea to better monitor online operators

René Jansen, outgoing Chair of the Dutch Gaming Authority Kansspelautoriteit (KSA), has offered insights on …

SBC News Michel Groothuizen to take over as KSA Chairman

Michel Groothuizen to take over as KSA Chairman

Michel Groothuizen has been appointed the next Chairman of the Kansspelautoriteit (KSA). Succeeding René Jansen, …

SBC News KSA shows Dutch football club yellow card over indirect gambling advert

KSA shows Dutch football club yellow card over indirect gambling advert

An unnamed football club has been forced to cancel its plans for public advertising after …