Tipico ends retail presence within Denmark selling assets to Cashpoint Gauselmann

Austrian sports betting firm Cashpoint (Gauselmann Group subsidiary) has confirmed that it has agreed to acquire Tipico’s Danish retail betting portfolio.

The deal will see Tipico end its retail presence within Denmark, with Cashpoint acquiring its three betting shops in Copenhagen and a further retail point on the island of Funen in Odense. Tipico will continue to service the Danish betting market through its online gambling verticals.

Updating the market Niko Steinkraub, managing director of Gauselmann’s European Sports Betting Divisions stated the firm’s expanded retail presence would aid the Cashpoint brand’s growth and coverage within the Danish market.

Cashpoint management has moved for a quick turnaround of Tipico Danish retail betting assets, rebranding and reinstalling provisions within the betting shops. Moving forward Cashpoint will now operate a total of six betting shops within Denmark.

At present Gauselmann Group’s Cashpoint subsidiary has operations in a number of European markets. Established in 1996, Cashpoint has both land-based operations in the form of more than 5,000 betting outlets and online betting operations in a number of regulated jurisdictions.

Check Also

How TVBET is capturing attention with its content creation

Generating high-end, modern content is a key component to elevating the customer experience when it …

GoodGamer - Umesh Yadav of India during Day Three of the Third Test of the 2019 International Series between India and South Africa at the JSCA International Cricket Stadium in Ranchi, India on 21 October 2019 ©Gavin Barker/BackpagePix

Indian cricketers to drive new GoodGamer DFS and esports app

GoodGamer Corp has signed Indian cricketers Kuldeep Yadav and Umesh Yadav as brand influencers for …

All change for Spotlight marketing as Louise Agran ends CMO tenure

Spotlight Sports Group has restructured its marketing leadership team by confirming that long-term executive Louise …