BtoBet is sponsoring the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. Kostandina Zafirovska is the Chief Executive at BtoBet. Ahead of the 3-5 May event, we spoke to Kostandina, about why football is such an attractive sport for betting and how the market is changing from a consumer perspective. SBC: Why is football …
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Getting shirty in the Bundesliga – A tale of bookmakers and sponsorship
Last week’s news that the 16 German states have finally agreed on making some changes to the sports betting laws means that SBC’s Betting on Football conference on 3-5 May at Stamford Bridge is a perfect platform to discuss what the implications are for the market. One of the sessions at Betting on Football is focusing on the development of the German industry …
Read More »Ryan Scarratt – Front Runner – Giving niche sports the airtime they deserve
Following Front Runner’s sponsorship deal with the bookmaker Mr Green, we had a chat with Ryan Scarratt of niche sports channel Front Runner. The new free to view sports channel has taken an interesting approach to broadcasting in 2017 when the bulk of similar companies are reflecting the paid subscription model. From showing ice hockey to poker and MMA it’s focused …
Read More »Pinnacle has taken its 5 millionth esports wager
Esports betting has come a long way in the past year and Pinnacle announced today that it has now taken five million bets on esports markets. The first esports wager was taken by the bookmaker back in 2010 and it was only last year that it hit the three millionth wager mark. Two million bets in less than six months demonstrates …
Read More »Tain quick off the mark with new product Fast Bet
Gaming software and solutions provider Tain has successfully launched its new Fast Bet sports betting service, targeted at ‘punters who become bored through having to wait until half-time or full-time to see their bet settled’. Fast Bet gives punters the opportunity to place wagers on whether incidents will take place within a defined period during a sports event. Markets for football …
Read More »The Jockey Club submits plans for Kempton Park sell-off
Historic UK racecourse Kempton Park (Surrey) could be closed down by The Jockey Club as the racing group looks to secure approximately £500 million from its property in order to fund future racing projects. Yesterday Jockey Club governance in partnership with Redrow Plc submitted planning process proposals to Spelthorne Borough Council who had recently issued a ‘call for sites’ to …
Read More »Betcenter launches affiliate programme with Income Access
Belgian retail and online sportsbook operator, Betcenter, has announced the launch of a new affiliate programme partnership with Income Access. The programme will be managed using the affiliate management software of Income Access, a marketing software provider which is a part of Paysafe Group. The Betcenter online sportsbook was launched in 2014 and holds a license from the Belgian Gaming …
Read More »UK General Election 2017 odds cut
Following the announcement that the government must await Parliament’s involvement before Article 50 can be triggered, William Hill has cut its odds about a General Election taking place next year from 6/4 to 6/5. Before you place that bet though, note that Hills makes 2020 the 10/11 favourite to be the year of the next General Election. The Conservatives are …
Read More »The Magnificent Seven: William Hill reveals Sportsbook of the Year Shortlist
The shortlist has been revealed for the much sought after William Hill Sportsbook of the Year award 2016, and it includes stories from the worlds of football, horse racing, cricket, swimming and athletics. Amongst the more bewildering of the subject matter to make the list is Oliver Kay’s ‘Forever Young: The Story of Adrian Doherty’; a re-telling of the life of …
Read More »EA Sports announces $1.3m FIFA 17 prize pool
To coincide with Gamescon in Cologne, EA Sports has made some new revelations about next month’s FIFA 17 release. Alongside a new trailer it has been announced that there’ll be a new Ultimate Team Championship Series with a $1.3m (£999,000) prize pool. It was anticipated that the new edition of FIFA would have a far greater focus on esports than …
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