Sportsbook

Bwin has confirmed the appointment of Leeds based marketing agency Home to handle its pan-European TV advertising campaign. Home replaces Wieden & Kennedy Amsterdam to handle European TV planning for Bwin, the agency is reported to have pitched its services against six other competitors. Bwin has tasked the agency with creating a cross European sports betting campaign which will concentrate …

Betway has become the first major bookmaker to launch a dedicated eSports portal, the company has announced today. The new portal, which gives eSports fans the opportunity to bet on a wide variety of pre-game, in-play and long term markets, can be accessed via https://esports.betway.com. The online bookmaker is offering a wide variety of eSports specific markets such as ‘First …

Betting exchange Matchbook has launched a new collaborative incubator called mLabs which its hopes will foster the next generation of innovative start-ups in the online gambling sector. The new accelerator programme has been launched with the aim of attracting new talent that Matchbook will handpick and mentor in the hope that it can develop and nurture ideas through to product …

Parents across the world are bracing themselves for the period of teenage angst, as the remaining members of One Direction (Louis Tomlinson, Liam Payne, Harry Styles and Niall Horan) announce that they will take a planned break for 2016. 1D managed by X Factor executive producer Simon Cowell’s Syco Music have confirmed that the band will release their fifth album …

Having placed its takeover bid past the £1.1 billion mark, UK news sources have stated that GVC Holdings governance could “walk away” from its ongoing battle with 888 Holdings for bwin.party Entertainment. Speculation has been rife regarding the takeover of bwin.party and its two bidding rivals GVC and 888. Last week The Times reported that GVC Holdings and its bid …

Coral continues its expansion within English football by announcing its fourth betting and marketing football partnership in 2015. The bookmaker will become official betting partner and stand sponsor to Yorkshire football Club Leeds United. The sponsorship agreement for season 2015/16, will see Coral as official sponsor of Leeds United’s North East Corner Stand. The bookmaker will further serve as official …

Fantasy sports operator FanDuel continues its operational expansion with the acquisition of US sports data and analysis provider numberFire. Detailing the acquisition of the data provider to technology news source Techcrunch.com, FanDuel CEO Nigel Eccles commented that the buy would help FanDuel pursue targets beyond the US daily fantasy sports. numberFire data provisions will be integrated into FanDuel’s fantasy sports …

Sports betting data and analysis provider, Betradar has today announced the launch of its Perfect League fantasy sports product The fantasy football league will be made available to Betradar partners, which will see an inventory of 183 additional ‘fictional matches’ to a sportsbook. Betradar’s new Perfect League utilises the company’s sports data coverage to create fictitious soccer leagues that will …

Coral has today been announced as Newcastle United’s (NUFC) new Official Betting and Gaming Partner after agreeing a two-year deal with the club. The partnership will see Coral betting and gaming brands promoted throughout Newcastle United’s St James’ Park Stadium (capacity 53,000) on match days. Coral interactive brands will further be promoted on Newcastle United digital inventory (club website – …

GVC Holdings owned operator Sportingbet has responded to claims of unlicensed online betting activity in the newly regulated Irish market claiming a technical oversight was at fault for its continued service. The operator is alleged to have taken Irish customer bets following the 1 August introduction of new online gambling legislations which require betting and gaming companies to have approved …