Issuing a market update, NYX Gaming (NYX) governance has confirmed that it has completed its £270 million co-funded acquisition of market leading sports betting platform provider OpenBet. First announced on 4 April, NYX acquires 100% of OpenBet assets from private equity firm Vitruvian Partners for a total consideration of £270 million, of which William Hill and Sky Betting & Gaming …
Read More »Sportsbook
NairaBET selects Income Access for affiliate marketing programme
Industry marketing services and platform provider Income Access extends its product coverage within the African sports betting market by announcing an affiliate programme partnership with NairaBET. Montreal-based Income Access will fully service Nairabet’s affiliate marketing programme and online player acquisition provisions. Regulated by Lagos State Lotteries Board (Nigeria) and operating a tailored OPTIMA powered product, NairaBET has become one of …
Read More »Betclic re-enters Belgium following B+ licence approval
Belgium’s Gambling Commission (BGC) has granted Betclic Everest Group approval to offer licensed online sports betting and slot services under the betclic.be domain. The approval sees Betclic Everest re-enter the Belgium online gambling market, which it was forced to withdrawal from in 2012 following numerous complaints and fines from the Gambling Commission which saw its brands blacklisted by the BGC. …
Read More »Craig Venter aims for South African market takeover with ClickaBet
South African businessman Craig Venter has announced the launch of his new enterprise ClickaBet, in partnership with African online gambling specialist BetTech Gaming. Venter the former CEO of electrical unit and circuit supplier Altech Corp, detailed to local media that he had been working on the new project for the past 15 months. The businessman further declared that it was …
Read More »BetStars gears up for Italy & France launch
Gearing up for this summer’s Euro 2016 championships, Amaya Inc interim CEO Rafi Ashkenazi has detailed that betting subsidiary BetStars will launch its services in Italy and France. Updating Amaya investors, Ashkenazi declared that BetStars further European expansion was ‘imminent’ with the brand ready to launch in Italy and France by the start of Euro 2016 (10 June). Following BetStars …
Read More »BetVictor strengthens marketing arm with Fulle & Wisniewska hires
Following this week’s launch of its nationwide ‘Million Pound Goal’ campaign, Betvictor has announced the appointment of Lars Fulle as its new Head of Marketing. Fulle joins BetVictor from online lottery operator Lottoland where held the senior management position of VP of Online Marketing Announcing Fulle as marketing lead, BetVictor would additionally confirm the appointment of Marla Wisniewska as its …
Read More »Unibet awarded top Malta employer honours
Unibet has been recognized as one of Malta’s top employers by research undertaken by commercial enterprise organization ‘Business Leaders Malta’. The Stockholm-listed betting operator’s Malta division earn a ‘best in category’ title following a study researching seven key employee and management criteria. The study researched factors relating to; employee development, leadership, HR structures, policies, team building corporate communications and wellbeing. Officials at …
Read More »Betsson appoints Pia Rosin as VP of Communications
Following the conclusion of its annual general meeting (AGM), Stockholm-listed European sports betting operator Betsson AB has confirmed the appointment of Pia Rosin as Vice President of Corporate Communications. Rosin is set to take the senior management position as of 20 June joining from Swedish defence and aerospace manufacturer Saab, where she held the position of Investor Relations Manager (March …
Read More »William Hill make Daenerys Targaryen the favourite for the throne
With HBO’s Game of Thrones now into its sixth series and having sped past author’s George RR Martin’s original books, it’s anyone’s guess who will end up seated on the Iron Throne. With the mammoth cult following of the show and book series leading to plenty of theories and predictions in its online fandom, bookmaker William Hill is allowing enthusiasts …
Read More »Unibet appoints Karmarama as European creative lead
Stockholm-listed European sports betting operator Unibet, has ended its six-month search for a new European creative lead, announcing London agency Karmarama as winners of its account. In December 2015, Unibet marketing had called for a creative pitch asking agencies to handle the brief for its new European-wide advertising campaign. At the time Unibet’s agency Albion had chosen not to re-pitch …
Read More »