Sportsbook

The latest sportsbook news for the gambling industry.

Matchbook aims for ‘the next level’ following new investment

SBC News Matchbook aims for 'the next level' following new investment

Issuing a market update, the governance of online betting exchange operator Matchbook Group (Matchbook.com) has revealed that it has completed a ‘significant investment transaction’ that will ‘considerably grow the trajectory’ of its business. Matchbook governance did not disclose the sum of its secured investment, ut stated that through its funding round the company had brought on board well versed strategic …

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Coral to become the official betting partner of Sunderland AFC

SBC News Coral to become the official betting partner of Sunderland AFC

Sunderland AFC has welcomed Coral as the clubs official betting partner for the forthcoming season. Coral will provide the Stadium of Light with a match day betting service for every league and cup game throughout the 2017-18 season. Through its association with Sunderland, Coral aims to strengthen its position as one of the biggest sports betting brands in the UK …

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Amazon moves in on UK sports content securing ATP broadcast deal

SBC News Amazon moves in on UK sports content securing ATP broadcast deal

The ATP, the governing body of professional men’s tennis and operator of the ‘ATP World Tour’ has confirmed that US tech giant Amazon has secured its UK broadcast rights. Having agreed terms on a reported £10 million per year content deal, Amazon Prime will become the main UK broadcaster of ATP syndicated matches/tournaments, replacing current incumbent Sky Sports. The ATP’s …

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Betway donates pre-season shirt sponsorship to DT38 Foundation

SBC News Betway donates pre-season shirt sponsorship to DT38 Foundation

Betway the ‘Principal Sponsor’ of London Premier League football club West Ham United, will donate its front of shirt sponsorship to The DT38 Foundation during the upcoming pre-season clash with Manchester City   DT38 a charitable partner of West Ham helps raise awareness of men’s health issues, with a particular focus on testicular cancer. The Foundation was launched in 2015 in memory of …

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Paddy Power appoints Joe Lee as Head of Trump Betting

SBC News Paddy Power appoints Joe Lee as Head of Trump Betting

Following an extensive search, Irish bookmaker Paddy Power has named Joe Lee as its Head of Trump Betting. Last April, due to growing demand in Donald Trump related wagers, Paddy Power announced publically that it would hire a Head of Trump Betting. The bookmaker even recruited Trump ally Nigel Farage to help fill-in its much-needed vacancy. Paddy Power informed that …

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Marketing & Retention sharp bet-at-home hits H1 2017 heights

SBC News Marketing & Retention sharp bet-at-home hits H1 2017 heights

Frankfurt Xetra-listed online betting operator bet-at-home AG has detailed a strong H1 2017 financial performance (period ending 30 June) with the company reporting significant gains across its core revenue and EBITDA metrics. “In the first half of 2017, the listed online sports betting and gaming provider continued its successful development and could clearly outperform the dynamic growth of the previous …

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Ian Freeman – Kambi – “Outsourcing model is aligning with market forces”

SBC News Ian Freeman - Kambi - "Outsourcing model is aligning with market forces"

The continued expansion of regulated markets coupled with increased tax burdens has shifted the sports betting industry to favour third-party solutions, according to Kambi Group Chief Commercial Officer Ian Freeman. Speaking exclusively to SBC, Freeman highlighted the growth enjoyed by its long-term customer 888sport, with which Kambi extended its partnership deal on Wednesday, as proof the ‘outsourcing model has never been so relevant’. “The …

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12BET serves up BWF Badminton World Championships partnership

SBC News 12BET serves up BWF Badminton World Championships partnership

Updating the market, Isle of Man and Philippines-based online sportsbook 12BET has moved to expand its sports sponsorship portfolio by securing terms to become an ‘Official Sponsorship Partner’ of the Badminton World Federation (BWF) 2017 World Championships. The ‘Total BWF World Championships’ will be hosted this upcoming 21-17 August at the Emirates Arena in Glasgow Scotland. Professional badminton’s premier championship event, the …

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Bulgaria’s National Lottery picks Kambi for ‘High Expectations’ 7777.bg sportsbook

SBC News Bulgaria’s National Lottery picks Kambi for 'High Expectations' 7777.bg sportsbook

Nordic Nasdaq-listed industry sports betting platform provider Kambi Group Plc has confirmed that it has entered a services agreement with Bulgarian licensed gaming group National Lottery AD. The agreement will see Kambi become lead betting platform and technology provisions supplier for National Lottery AD’s digital gaming brand 7777.bg, which is considered Bulgaria’s most popular lottery and gaming destination. Last year, …

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