Sportsbook

The latest sportsbook news for the gambling industry.

William Hill advances US agenda with imminent CBS Sports deal

SBC News William Hill advances US agenda with imminent CBS Sports deal

FTSE250 bookmaker William Hill Plc is reported to be in the ‘final stages’ of announcing a forthcoming landmark US partnership with national broadcaster CBS Sports. This weekend, The Sunday Times reported that William Hill governance would imminently announce its tie-up with CBS Sports – the sports entertainment division of the newly formed ViacomCBS global media conglomerate. The partnership will see …

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FanDuel announced as XFL’s official fantasy provider

NFL - Copyright: yobro10 / 123RF Stock Photo

Flutter entertainment US subsidiary FanDuel has become the official fantasy sports partner of  XFL American Football’s ‘reinvented league’. The firm and bookmaker joins rivals DraftKings, which was announced as an authorised gaming partner on Wednesday, among a growing portfolio of sponsorships.  The XFL is owned by Vince McMahon’s Alpha Entertainment as a competitive rival to the National Football League (NFL). Initially the competition …

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Spain to enforce four-hour gambling advertising window

SBC News Spain to enforce four-hour gambling advertising window

Spain’s Consumer Affairs Ministry has recommended that gambling-related content be limited to a ‘four-hour advertising period’ implemented federally from 1-5 am across all Spanish communities. The Ministry’s strict advertising window follows a meeting with the leaders of Spanish gambling trade associations CeJuego (retail) and Jdigital (online gambling). The ‘after-hours’ restriction will be initially implemented across TV and radio formats, forming the …

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Flutter and Scientific Games agree to FanDuel US expansion

FanDuel

Scientific Games has expanded its partnership with Flutter Entertainment to provide FanDuel with the technology for online and mobile sports betting in the US market. As first reported on SBC Americas, this expansion – also covering igaming content – means that Scientific Games will serve the fantasy sports operator turned sports betting powerhouse in regulated state markets across the country.  …

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GVC Holdings transfers corporate control to London HQ

SBC News GVC Holdings transfers corporate control to London HQ

Issuing a corporate update the governance of FTSE250 GVC Holdings has disclosed that its shareholders have approved relocating the firm’s management control and tax residency to the firm’s London headquarters. The decision follows a vote sanctioned through ‘extraordinary general meeting’ (EGM) held in Gibraltar this week, in which the motion was approved by 99% of GVC investors. Since 2010, GVC …

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Betfair shortens Trump re-election odds following Iowa chaos

SBC News Betfair shortens Trump re-election odds following Iowa chaos

A turbulent week of US political drama has seen the Betfair Exchange shorten the odds on Donald Trump maintaining his Presidency, with odds trading at an all-time low of 8/11. Betfair Politics details that Trump has benefitted from his acquittal by the Senate, which refused to advance impeachment hearings on alleged interference of Ukraine funds by the US 45th President. …

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CMA begins probe of Flutter-Stars combination

SBC News CMA begins probe of Flutter-Stars combination

The UK Competition and Markets Authority (CMA) has begun its evaluation of the planned merger agreed by FTSE100 Flutter Entertainment Plc with Toronto TSX counterpart The Stars Group Inc. Last October, Flutter and Stars Group governances agreed to terms on an all-share combination, seeking to create the outright global market leader operating across all online gambling verticals. For the UK …

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SportsTraders teams up with PBS to launch TeamBets product

SBC News SportsTraders teams up with PBS to launch TeamBets product

SportsTraders has teamed up with Playtech BGT Sports (PBS) as part of a strategic partnership which will see the duo distribute SportsTraders’ new betting product, TeamBets. The new product will be launched across PBS’ proprietary platform and will allow users to bet and trade on market trends rather than on individual events. Armin Sageder, CEO of PBS, commented: “We are …

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UK betting leadership stands firm on collaborative approach despite media scepticism

SBC News UK betting leadership stands firm on collaborative approach despite media scepticism

Leaders of UK betting’s top five betting operators yesterday gave insights and opinions to the House of Lords Select Committee tasked with investigating the ‘Social and Economic Impact of the Gambling Industry’. Established in 2019, the Lords Committee continues its review of UK gambling seeking to gain valuable research and ‘reliable facts’ on unique industry factors and dynamics with for …

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