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Former England international and star of Euro 96 Stuart Pearce is the face, or rather the voice, of Betfred’s latest advert to promote its new app ahead of the Euros.  The innovative app, which is available on both iOS and android, was developed in-house and allows customers to place their bets using voice recognition technology. The Betfred Voice Bet app will be launched …

Protecting clean athletes and the integrity of the Olympics will be a top priority for the International Olympic Committee (IOC) in 2016. This message was reinforced during a National Integrity in Sport workshop held jointly with Interpol in Rio de Janeiro from 30 to 31 May. Addressing representatives from Brazilian police forces and the government, the IOC explained how it …

Irish bookmaker Paddy Power has released its latest video; an (assumedly) unwarranted Euro 2016 anthem for Scotland. It features a host of Scottish celebrities including Michelle McManus, The Krankies, and ex-footballers Frank McAvennie and Andy Goram amongst a group marching through the rainy Highlands singing along with bagpipes and a drum keeping the rhythm. No Scottish stereotype is forgotten with a stand selling deep …

It has been announced that Arsenal and Betfair have renewed and expanded their partnership until 2019. The new deal sees Betfair become the club’s Official Betting Partner in the UK, Europe, South and Central America. The terms of the expanded partnership also gives Betfair increased branding at all domestic fixtures played at Emirates Stadium and additional hospitality on a matchday …

Scott Longley breaks down the UK Gambling Commission’s report on UK consumer betting on sport, assessing if there is a clear long-tail of opportunity for bookmakers in markets beyond football and racing. _________________________ The data released in November last year by the UK Gambling Commission for the first time gave an insight into the online betting habits of UK punters …

European sports betting operator Panbet Ltd, which operates the international Marathonbet brand, has appointed Viktor Hoffman as its new Chief Executive Officer. Hoffman is promoted to principal leader of the firm having served as Chief Product Officer of Panbet since January 2016. Hoffman replaces former CEO Stan Reoutt who departed the company in April of this year. A nine-year online …

The much anticipated new CS:GO competition ELEAGUE aired live on TBS last week and hit a total viewership of 509,000 during its primetime Friday night slot. It was also broadcast internationally via local networks throughout Europe, South East Asia and Latin America as well as via Huamao in China and Starladder in Russia. During the debut week of the competition the …

Playtech has unveiled a strategic plan to significantly increase its market share of the IP-based casual games market. This initiative follows the acquisition of Funtactix, an award-winning publisher of film and television-based games. Funtactix has built a reputation in Hollywood and with gamers for delivering casual game experiences based on the most popular entertainment franchises including The Hunger Games, Mission: …

Intralot has signed a contract extension with Pacific Online Systems Corporation (POSC), a public listed company that runs the games of the Philippines Charity Sweepstakes Office (PCSO). The contract will run until 31st August 2008, and represents the 5th amendment between the two parties since the first cooperation in 2006. Under the terms of the extension contract, Intralot will continue …

Toronto TSX-listed gambling technology provider NYX Gaming Group (NYX) continues its M&A expansion by confirming that it has agreed to acquire UK-based gaming content and systems supplier Betdigital. Oxford-based Betdigital, a specialist multi-channel gaming systems developer for online, interactive, TV, land-based and mobile verticals has been valued at a maximum consideration of £24.5 million, the equivalent to 2.51x its EBITDA …