Kambi Group Plc Chief Executive Kristian Nylén has stated that 2016 was the perfect period for his firm to test its services against its market competitors, detailing the high wagering activity recorded during the UEFA Euro 2016 football championships (June – July) and Rio Olympics (August). Publishing a forward-looking statement on Kambi’s ‘2016 Annual Report’, Nylen details that corporate governance …
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SBC caught up with Valery Bollier of Oulala, a daily fantasy sports company sponsoring Betting on Football 2017 (3-5 May). We had a chat about why football matters to their business, why they’ve moved to sponsor Betting on Football this year and which parts of the Stamford Bridge conference agenda he is most looking forward to. SBC: Why is football important to your organisation? Valery: …
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What core dynamics and values drive a consumer to deposit and engage with an online sports betting operator. User experience and digital marketing consultancy Global Reviews details seven key drivers that betting consumers analyze when making their purchase decision. In an ultra-competitive price driven industry, Global Reviews notes that design and style factors play a significant role in a player’s final …
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This March industry software and platform developer EveryMatrix, announced the launch of its new industry payment service MoneyMatrix, a payment and risk management system designed and developed for industry stakeholder needs. SBC speaks to MoneyMatrix’s main project lead Sandra Barton (CEO MoneyMatrix) on the development and launch of EveryMatrix’s new service and its ambitions in 2017… _________________ SBC: Hi Sandra, …
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Tipping resource Betting Gods has encouraged major affiliates to promote its Golf Betting Expert in the run up to the first major of the golfing year at Augusta National (6-9 April). Over £100,000 was paid out to affiliates of Betting Gods in 2016, which includes the likes of Honest Betting Review, Tipsters Review, GeeGeez, Cash Master, Winners Odds and Geeky …
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Mass consolidation has impacted all core dynamics of the industry’s value chain. Gaming Innovation Group (GIG) Chief Executive Robin Reed, speaks to SBC ahead of the Betting on Football Conference (London 3-5 May), on his firm’s unique approach to affiliate marketing and player acquisition. Reed an industry marketing expert, details to SBC readers GIG’s M&A led strategy, and how industry …
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Last week’s news that the 16 German states have finally agreed on making some changes to the sports betting laws means that SBC’s Betting on Football conference on 3-5 May at Stamford Bridge is a perfect platform to discuss what the implications are for the market. One of the sessions at Betting on Football is focusing on the development of the German industry …
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In last month’s article for SBC News, I wrote about the Gambling Commission’s consultation “Changes to our enforcement strategy: putting the consumer first” that runs until 21 April 2017. I referred to recent speeches given by the Commission’s Chief Executive Sarah Harrison in November and February that, foreshadowing the Commission’s new enforcement mission statement, set out its reinforced focus on …
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From a giant sand castle to cheerleaders, superheroes, sporting superstars and one of the world’s strongest men, the exhibition at ICE Totally Gaming never ceases to amaze. With a total net space of 40,925 sqm, representatives of 67 jurisdictions and sovereign states, and in the presence of 42 accredited media organisations, piquing interest and standing out from the crowd at …
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Susan O’Leary, Director of eCommerce for Alderney eGambling, on some of the pitfalls operators face when entering new markets and why a harmonious approach to regulation is the key to success ___________________ New and emerging markets are providing operators and suppliers with an exciting and lucrative opportunity to put their brands and products in front of more players than …
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