Features

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Bayes Esports: Making esports betting easy

SBC News Bayes Esports: Making esports betting easy

Agnes Wasikowska, Director of Product at Bayes Esports, outlines the ways that sportsbooks can remove some of the complications associated with esports betting and how this can ultimately help build engagement with new players. Esports betting is showing immense potential for sportsbooks looking to expand their portfolio. With hundreds of millions of fans watching and selling out arenas for esports …

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Triston Smook: How Betsson Group Affiliates is tackling new markets and changing regulations

Betsson Group Affiliates at SBC Summit Barcelona

The challenge of running the affiliate team at a major international operator is ever evolving, with stricter regulations, launches in new markets, developments in technology and the shifting sporting landscape just some of the issues to tackle. Ahead of taking his team to SBC Summit Barcelona, Triston Smook, Head Of Affiliates for Betsson Group Affiliates, tells us how he is …

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SBC Summit Barcelona: A Gateway to Global Opportunities

SBC Summit Barcelona: A Gateway to Global Opportunities

15,000 delegates from every corner of the industry are set to gather at the highly anticipated SBC Summit Barcelona to discuss the latest developments in sports betting and iGaming in global markets, as well as the technological advancements redefining the industry. The global betting and iGaming show is scheduled to be held at the Fira de Barcelona Montjuïc from the …

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Kambi and Shape entering new frontiers one year on from acquisition

Flutter finding its ‘edge’ across global markets amid regulatory and business changes

One year on from Kambi’s acquisition of Shape Games, the collaboration is taking on a range of markets head on, with the betting landscape in some nations significantly different than 12 months prior. Kambi SVP Sales, Sarah Robertson, and Shape Games CCO, Morten Tonnesen, emphasised how a competitive and differentiated product is key to success in the markets many betting …

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A legacy as ‘one of the good guys’ – OpenBet’s Jordan Levin reflects on leadership

A legacy as ‘one of the good guys’ - OpenBet’s Jordan Levin reflects on leadership

M&A and structural changes are a huge part of the betting business and are developments with which Jordan Levin, CEO of OpenBet, has had extensive first-hand experience. Having been ‘found’ by the betting and gaming sector in 2006 after a career in the higher echelons of finance, Levin has seen OpenBet – which he took the helm of as CEO …

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Matthew Ball: Gambling on the verge of a Web3 odyssey

SBC News Matthew Ball: Gambling on the verge of a Web3 odyssey

Ahead of his keynote address at the SBC Summit Barcelona (19 – 21 September 2023) leading VC and NY Times best-selling author Matthew Ball states that gambling must accept its interconnected future with Web3 innovations… But don’t call him an ‘oracle’. A new decade saw Web3 depart Silicon Valley’s zeitgeist and enter the dialogue and consciousness of modern business. Yet, …

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Redefining work in igaming: Flows’ James King on blending human talent with AI-powered automation

James King, Flows

Artificial intelligence, or AI, has become increasingly popular within the igaming industry as we all well know. But one such question that has often been floated around is ‘how can companies work alongside AI effectively to create a streamlined working environment?’ James King, CEO of Flows, believes that the answer lies in finding that meeting point between technology and the …

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Gustaf Hagman: The Man Who Revolutionised Mobile Gaming by Spinning an iPhone

Gustaf Hagman: The Man Who Revolutionised Mobile Gaming by Spinning an iPhone

Take a quick glance at your screen time—what’s the verdict? Are you clocking in 8 hours? Or have you joined the 9-hour club? Our lives are firmly intertwined with our mobile screens, a modern reality that’s hard to ignore. But let’s rewind to 2011. Yes, mobile phones were already asserting their presence in our daily routines, yet did we truly …

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Epoxy.ai: competition in igaming too great not to consider AI-driven personalisation

SBC News Epoxy.ai: competition in igaming too great not to consider AI-driven personalisation

Personalisation may well be one of the most-used words at igaming conferences this year, but delivering a tailored betting experience is much easier said than done. According to Jason Angelides, Co-Founder and President of Epoxy.ai, this is where artificial intelligence (AI) comes in. Ahead of next week’s SBC Summit Barcelona, Angelides urges igaming companies to turn their attention towards other …

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