International online gaming brand Bodog recently signed to be a master sponsor of the Copa do Brasil in a seven figure dollar deal. The competition is the most significant club competition in the region – similar to the FA Cup in the UK. Bodog already has a long history of major sponsorships in Europe with English Premier League clubs like …
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World Cup diary – Learning to let go to achieve BetRegal growth
BetRegal.com, a new sportsbook created to provide its customers with the “highest possible value” in prices, is on the road to Russia for this summer’s FIFA World Cup. In the second diary of this World Cup series, Aly Lalani is talking about building up the company’s Malta office and “learning to let go”, as he packs his bags for London. …
Read More »Martin Wester: Kambi – It’s time to modernise the retail betting experience
Kambi’s head of retail product development Martin Wester believes smartphone adoption among older generations means the day of betting slips and pens could be numbered… _____________________ Whatever the result of the UK Triennial Review, which could see the maximum stake on FOBTs to cut to £2 per spin, the very public debate which engulfed the issue has certainly brought the …
Read More »The state of Indian sports betting and ramifications of legalisation
ICE London tentatively got underway yesterday (Monday 5), with the World Regulatory Briefing featuring several hot topics up for discussion. One such example was its ‘India Briefing,’ coming after recent news from the nations sports ministry seeming to lay the groundwork for legalised sports betting across the vast market. Vaibhav Gaggar, Managing Partner of Gaggar Partners Solicitors, discussed the current …
Read More »David Clifton: Licensing Expert – Win or lose…do it fairly!
The Competition and Markets Authority and the Gambling Commission have been working together since October 2016 to stamp out unfair terms and conditions of, and misleading practices by, UK licensed online gambling operators. As anticipated from a speech given by CMA Project Director George Lusty at last November’s Gambling Commission “Raising Standards” conference, things have now come to a head …
Read More »Perform Group’s John Harlow: Reinventing the role of the second-screen for betting
Last week, John Harlow, SVP for Betting at Perform Group, revealed the slogan that explains why they’re seeing such interest in more detailed player data – ‘The game is the same, but the fan has changed’. Seven days on, we asked him to explain how much of this behaviour change is a derivative of fantasy sports, and tease some of …
Read More »SBC’s on the ball: Beckham’s big plans, Italian football and a bizarre transfer
From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition looks at the sale of AC Milan, a new MLS team and a bizarre transfer deal from Turkey. ____________________ Becks launches plans for Miami expansion Former England captain, David Beckham has launched his plan to form …
Read More »Kindred’s Maris Bonello – The importance of social responsibility
After undertaking a year in the development phase, working alongside industry social responsibility development studio Betfilter, Kindred Group announced the launch of its new online social responsibility tool, titled ‘AdBlocker‘, last month. With a focus on preventing those under the age of 18 from being exposed to gambling advertisements, Kindred details that the tool blocks access to online gambling sites. …
Read More »Richard Carter – How SBTech is solving Mansion’s vertical challenge
SBTech CEO Richard Carter spoke to SBC about the major new deal announced this morning which sees the company bring on major brand Mansion as a client which and also herald the launch of Mansionbet. SBC: This is a pretty major deal – how did it come about? Richard Carter: As a group Mansion was looking to move into sports …
Read More »Operators unite for inaugural Responsible Gambling Week Ireland
The Irish gambling industry is coming together to support the launch of the first ever Responsible Gambling Week Ireland. It is the biggest social responsibility campaign that has been held in Ireland. The theme for the campaign is simply, “A great tip – know when to stop” with the aim of starting conversations about what it means to gamble responsibly. …
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