Featured News

News that the SBC Team choose to highlight

Bookies’ Corner – Man Booker Prize – Who’s the literary Skepta?

SBC News Bookies' Corner - Man Booker Prize - Who's the literary Skepta?

The Man Booker Prize is one of Western literature’s most coveted. This year the winner is being announced on Monday October 24th. The stipulations of the award are that the book must be fictional, penned in English and published in the UK. It’s been running since 1969 and the winner these days gets a sizable £50,000 cheque.  Ion Tewin, Literary …

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Betsson back on track following strong Q3 2016 performance

SBC News Betsson back on track following strong Q3 2016 performance

Stockholm-listed online sports betting group Betsson AB has recovered from a disappointing Q2 2016 performance, posting a 9% increase in corporate revenues to SEK 1.06 billion (€110 million) for its Q3 2016 corporate performance (period ending 30 September). Presenting its Q3 update, Betsson governance detailed top-line metric growth across all its core verticals, as the operator recorded a period operating …

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Betway becomes latest bookmaker to join UK racing’s ABP scheme

SBC News Betway becomes latest bookmaker to join UK racing's ABP scheme

Updating the market, Betway has informed that it has agreed a three-year deal with UK racing to become an Authorised Betting Partner (ABP). The bookmaker will commit to making voluntary payments to help fund UK racing. As an ABP partner, Betway will receive a number of benefits including the right to promote its online betting services at syndicated ABP racing …

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William Hill – Trump could be a new Brexit

Trump, Next President

Ahead of the third and final US Presidential Debate (University of Nevada), UK bookmaker William Hill has slashed its odds on Donald Trump becoming the 45th President of the United States from 11-2 to 4-1. Updating its ‘2016 US Election’ market, William Hill stated that the betting patterns were reminiscent of those seen in the lead up to the UK …

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Betsson refreshes its flagship brand under ‘Anytime’s Playtime’ tagline

SBC News Betsson refreshes its flagship brand under ‘Anytime’s Playtime’ tagline

Stockholm-listed European sports betting operator Betsson AB has announced that it has refreshed its 15-year old flagship brand Betsson.com. Presenting the rebrand of Betsson, the operator declared that its founding brand had undertaken a new creative concept under the tagline ‘Anytime’s Playtime’. Betsson marketing stated that it wanted the rebrand to reflect the company’s dedicated emphasis on consumer fun, engagement …

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SBC recognises new industry talent with Rising Star award

SBC News SBC recognises new industry talent with Rising Star award

SBC will crown the inaugural Rising Star in Sports Betting at the SBC Awards 2016, which will be held on December 7 at Under the Bridge nightclub. This prestigious award has been created to recognise the most prolific emerging operator or affiliate in the sports betting industry. Andy McCarron, Managing Director at SBC, said: “We are particularly excited about crowning the …

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The Magnificent Seven: William Hill reveals Sportsbook of the Year Shortlist

SBC News The Magnificent Seven: William Hill reveals Sportsbook of the Year Shortlist

The shortlist has been revealed for the much sought after William Hill Sportsbook of the Year award 2016, and it includes stories  from the worlds of football, horse racing, cricket, swimming and athletics. Amongst the more bewildering of the subject matter to make the list is Oliver Kay’s ‘Forever Young: The Story of Adrian Doherty’; a re-telling of the life of …

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‘A Woman’s Place is in the White House!’ Paddy Power pays out on Hillary Presidency

SBC News ‘A Woman’s Place is in the White House!’ Paddy Power pays out on Hillary Presidency

Paddy Power has taken the bold step of becoming the first bookmaker to payout on Hillary Clinton winning the 2016 US Election. Closing its ‘US Election’ market, Paddy Power announced that it had cashed out £800,000 in winning bets placed on the Democrat candidate. The bookmaker makes its gutsy call despite Donald Trump being currently priced at 5/1 to win …

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AUS $9 billion merger back on Tatts & Tabcorp agendas

SBC News AUS $9 billion merger back on Tatts & Tabcorp agendas

Australian business news sources are reporting that market leading gambling operators’ Tabcorp Plc and Tatts Group have entered advanced talks to create an AUS $9 billion enterprise. The operators have previously engaged in merger discussions. In November 2016, Tabcorp and Tatts governance entered initial discussions but quickly repealed discussions after failing to agree on any potential merger terms. Today both …

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Ladbrokes confident of 2016 targets as ‘recreational strategy delivers’

SBC News Ladbrokes confident of 2016 targets as 'recreational strategy delivers'

The governance of FTSE-listed Ladbrokes Plc is confident of delivering on its full-year 2016 expectations following the operator posting a fourth successive quarter of group revenue growth. Presenting its Q3 2016 trading update (period ending 30 September) Ladbrokes governance expects to post a 12% group revenue uplift delivering a strong KPI metrics across its divisions. Of particular note, the operator …

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