UK

Three members of the Leicester City Premier League title winning team swapped their football boots for hockey sticks, as they took on Team GB hockey goalkeeper Maddie ‘Mad-dog’ Hinch in the BetStars Hockey Shootout Challenge at the Foxes’ training ground. Danny Simpson, Marc Albrighton and Christian Fuchs were joined by two members of Team GB’s gold medal winning hockey team, …

Sky Betting & Gaming has partnered with the UK-based sport for employment charity Street League, to introduce the first of its kind for the company; a combination of educational and sports coaching sessions delivered by employee volunteers. As part of its ‘Giving Back’ policy, the company allows two paid days per year for employees to put their time towards good causes. And this week, …

UK independent bookmaker BetVictor has partnered with social media and ‘influencer’ marketing specialist Ball Street to boost the launch of its £100,000 ‘Golden Goal’ campaign. The Gibraltar-based bookmaker will utilise Ball Street’s network of influencers (YouTube content creators, fan channels and football commentators) to socially boost its Premier League promotion. BetVictor has previously worked with Ball Street during this summer’s …

Arena Racing Company (ARC) has confirmed UK racing Authorised Betting Partner (ABP) Betway as sponsor of its fourth season of the All-Weather Championships. The bookmaker takes lead sponsorship of three categories – the Sprint, Middle Distance and Marathon categories. Confirming the  multi-year deal, Betway joins ABP boomaker 32Red as category sponsors for the upcoming All-Weather Championships. The Middle Distance championship …

The Man Booker Prize is one of Western literature’s most coveted. This year the winner is being announced on Monday October 24th. The stipulations of the award are that the book must be fictional, penned in English and published in the UK. It’s been running since 1969 and the winner these days gets a sizable £50,000 cheque.  Ion Tewin, Literary …

The Gambling Commission is supporting a Competition and Markets Authority (CMA) investigation into whether gambling operators are treating customers fairly, which has been launched this morning. Working with information supplied by the Commission and others the CMA has contacted a range of gambling operators to demand information about their use of potentially unfair terms and misleading practices. This comes in response …

Spurs may be flying high in the Premier League after an eight-match unbeaten start to the season, but Spiffx punters weren’t convinced by their ability to translate that form into Champions League success on the road. The last time Spurs played in the Champions League in 2010/11, they managed just two points from trips to Bremen, Inter Milan and FC …

UK bookmaker Coral has  announced that it has launched Betradar’s Virtual Gaming services through its online and mobile betting channels Betradar’s suite of Virtual Gaming products include tennis, basketball, horse and dog racing, as well as various football versions that have been adapted to mirror a number of different competition formats, including Football League/Tournament Mode and Euro Cup Mode. Commenting …

Unibet Group has signed a cooperation agreement with Early Warning System GmbH (EWS) in order to improve efforts to safeguard the integrity of sports and betting. This agreement will further strengthen the cooperation between Unibet Group and FIFA’s Early Warning System, and the exchange of information will help to improve both prevention measures and education in the field of sports …

Updating the market, Betway has informed that it has agreed a three-year deal with UK racing to become an Authorised Betting Partner (ABP). The bookmaker will commit to making voluntary payments to help fund UK racing. As an ABP partner, Betway will receive a number of benefits including the right to promote its online betting services at syndicated ABP racing …