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A blackjack table, one of the products Betano has upgraded via its deal with CreedRoomz
BREAKING
Latest News
Time to read: 2 min
Betano partners with CreedRoomz for live casino revamp
October 17, 2025
Football on a Serie A podium, bet365 will start offering its 'Sub on Play On' feature to Italians betting on this league and others
BREAKING
Europe
Time to read: 2 min
Bet365 ups its game for competitive Italian market with ‘Sub On Play On’ launch
October 17, 2025
EGBA wins case against European Commission
BREAKING
Europe
Time to read: 2 min
EGBA granted appeal in Dutch state market meddling case
October 17, 2025
A Paddy Power betting shop
BREAKING
Europe
Time to read: 4 min
Paddy Power makes big call as UK&I retail betting on the ropes
October 17, 2025
Soft2Bet unveils new product for Romania motorsport fans
BREAKING
Europe
Time to read: 2 min
Motorsport-focused TopBet rolls out in Romania
October 17, 2025
Paris with flag of France in foreground, FDJ United being a French company and operator of the country's National Lottery
BREAKING
Europe
Time to read: 3 min
FDJ United’s betting expansion stuck in regulatory and taxation-induced mud
October 16, 2025
Map of the Republic of Ireland
BREAKING
Europe
Time to read: 4 min
Ireland’s gambling regulator targets self-sufficiency within two years
October 16, 2025
Gamban makes iOS app non-deletable
BREAKING
Europe
Time to read: 2 min
Gamban launches “permanent” iOS app to celebrate anniversary
October 16, 2025
Gaming in Germany conference banner
BREAKING
Europe
Time to read: 2 min
Gaming in Germany Conference confirms new speakers and breakout programme
October 15, 2025
ASA brings more clarity on under-18s marketing rules
BREAKING
Latest News
Time to read: 2 min
UK watchdog updates under-18s ad policy
October 15, 2025
Coins stacked up with arrows indicating growth
BREAKING
Europe
Time to read: 3 min
Xtremepush gets €21m backing for AI-backed CRM vision
October 15, 2025
York Raecourse, where Flutter and the BHA's 'Future of Racing' summit will take place
BREAKING
Europe
Time to read: 5 min
Flutter and BHA looking for ‘bold ideas’ to revamp UK horse racing
October 15, 2025
A technological eye, symbolic of AI
BREAKING
Europe
Time to read: 2 min
Fincore positions itself to take a lead as gaming interest in AI peaks
October 15, 2025
Entain logo on stage at the SBC Awards North America
BREAKING
Europe
Time to read: 6 min
Entain shows resilience as industry braces for impact from UK to Australia
October 15, 2025
Amsterdam headquarters of advertising firm WPP, which has just signed an AI partnership with Google
BREAKING
Affiliate News
Time to read: 3 min
WPP partners with Google to redefine marketing with AI
October 15, 2025
A pipeline - representing the revenue stream BetMGM represents for Entain
BREAKING
Europe
Time to read: 3 min
BetMGM continues to provide Entain a vital US revenue pipeline
October 14, 2025
Google logo on the side of the company's California headquarters
BREAKING
Affiliate News
Time to read: 4 min
Google says CMA’s ruling could ‘inhibit UK innovation’
October 14, 2025
An advertising studio with cameras set up, the kind of work Square in the Air will be moving into with its new creative division
25:49
BREAKING
Europe
Time to read: 5 min
Square in the Air takes creative leap as UK marketing faces crossroads
October 14, 2025
Slovakia tax rate under fire by populists
BREAKING
Europe
Time to read: 2 min
Slovakia MPs want higher tax rate on gambling halls
October 14, 2025
Finland panel at the SBC Summit in Lisbon last month
BREAKING
Comment
Time to read: 7 min
Finland: half measures only hurt true liberalisation
October 14, 2025
Tower Bridge denoting EveryMatrix's UK plansq
BREAKING
Featured News
Time to read: 6 min
EveryMatrix: BetTOM turnkey deal success reflects lofty UK&I ambitions
October 14, 2025
A crystal ball and tarot cards, used to make predictions of the future
BREAKING
Comment
Time to read: 6 min
Kalshi gunning for global growth but predictions markets cannot escape controversy
October 14, 2025
The Dutch flag waving
BREAKING
Europe
Time to read: 2 min
Legal Dutch market loses ground under its feet 
October 13, 2025
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Featured Articles
Various sports, representing SBC News' Sponsor Spotlight
BREAKING
Europe
Time to read: min
Sponsor Spotlight: Big week for localised gambling partnerships
September 4, 2026
BREAKING
Featured News
Time to read: min
Brazil Senate plans ambush of Bets Law on death sentence
September 3, 2026
Bolsa Milan: Lottomatica
BREAKING
Featured News
Time to read: min
Lottomatica & Blackstone agree on terms to absorb CIRSA 
September 2, 2026
SuperBet logo on company HQ in Bucharest, Romania
BREAKING
Europe
Time to read: min
Superbet stands by workforce against Romania gambling venue limits 
September 1, 2026