Europe

MansionBet moves to significantly expand its racing profile in 2019

Gibraltar-based sports betting group MansionBet has moved to significantly expand its brand profile across UK racing in 2019, agreeing on an extensive partnership with Arena Racing Company (ARC) and Jockey Club Racecourses (JCR). Updating the market, MansionBet marketing will take sponsorship of 38 ARC/JCR syndicated fixtures within the remaining schedule of 2018 and throughout 2019. MansionBet begins its sponsorship coverage with this …

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Betway makes key additions to Aintree partnership

Online bookmaker Betway continues to expand its racing sponsorship portfolio confirming that it will sponsor this weekend’s Aintree ‘Many Clouds Chase’ and ‘Grand Sefton Handicap’ fixtures. The betting group has been a principal sponsor at the Merseyside track since signing a deal to sponsor the Grand National meeting starting in 2017, and the latest agreement will see Betway take on two …

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SGC to launch lotto connector ‘Deal or No Deal’ scratch game in 2019

Nasdaq listed gambling and lottery systems provider Scientific Games Corporation (SGC), seeks to deliver next-level retail engagement, releasing its latest lottery product ‘Deal or No Deal’ instant scratch game.   SGC has developed the $1 million jackpot game in partnership with Endemol Shine Group, the creators of international TV gameshow sensation ‘Deal or No Deal’. Preparing to launch the scratch …

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Eleven Sports seeks deeper social dive with ‘watch together’ feature

Eleven Sports, the OTT platform seeking to disrupt traditional broadcast models, has announced the launch of its ‘Watch Together’ feature, enabling audiences to engage in live sports content together ‘with friends and family in the same online space at the same time, for the first time ever’. Updating stake holders, Eleven Sports the OTT platform provider broadcasting Spain’s La Liga …

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InCrowd: Our League – Delivering on Rugby League’s ‘Tribal Demands’

In 2018, fan engagement technology developer InCrowd delivered the Rugby Football League’s full-scale ‘Our League’ digital platform seeking to optimise all core components for the unique sport – ticketing, match streaming, communities and content.   InCrowd CEO Aidan Cooney and Marketing Manager Darren Parsons spoke to SBC about ‘Our League’s platform development from concept to planning and delivery, and how …

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SBTech appoints ‘proven pro’ Dave Hammond as new COO

Industry technology and platform provider SBTech has this morning confirmed that seasoned gambling executive Dave Hammond will join its senior leadership team in 2019 as new Chief Operating Officer (COO). Hammond is the former B2B Divisions Director for FTSE100 Paddy Power Betfair (2015-2018), where he led commercial arrangements with World Lottery Association operators and delivered a number of critical projects …

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Matthew Imi – Sky Sports Racing will deliver new prospects for horseracing

Hosting a special press briefing at its headquarters in Osterley, Sky UK has presented its ‘Sky Sports Racing’ broadcast team seeking to ‘deliver the strongest vehicle promoting the sport of horseracing’. Last May, Sky UK  announced that it would rebrand and revamp its At The Races horseracing media subsidiary, moving to launch Sky Sports Racing as its eleventh dedicated sports …

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GIG Core powers MRG’s future esport venture

MRG Group has confirmed that it has selected Gaming Innovation Group’s GIG Core platform solution to power its upcoming ‘GLHF.GG’ (working title), e-sports entertainment property. During H1 2018 trading, MRG confirmed that it had invested in a joint-venture project with Stockholm-based esports publisher Gamingzone Entertainment, seek to deliver its first esports-centric property. Updating stakeholders, MRG leadership confirmed that its GLHF.GG …

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TotalCasino launch sees Playtech up Polska profile with Totalizator Sportowy

FTSE-listed gambling technology group Playtech Plc has announced the launch of TotalCasino (TotalCasino.pl) – Poland’s first regulated online casino in partnership with state-owned national lottery operator Totalizator Sportowy. Entering 2018, Playtech had been selected by Totalizator Sportowy as its lead digital systems provider, with the legacy Polish operator seeking to expand its services. Totalizator Sportowy has run Poland’s lottery services for …

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Mims Davies: DCMS – Industry must show ‘accountability for business’ in 2019

Speaking at this morning’s ‘GambleAware Conference’  – Mims Davies, the UK’s new Minister for Sports & Civil Society shared her first reflections on the various challenges facing the gambling sector. Davies brands 2018 as a ‘progressive year of policy developments’, despite UK-licensed operators garnering negative headlines for multiple compliance failures on social responsibility, gambling-harm protections, player due diligence and interactions. Overseeing …

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