Europe

William Hill – Frances Morris favourite to replace Sir Nicholas as Tate leader

SBC News William Hill - Frances Morris favourite to replace Sir Nicholas as Tate leader

Following last week’s announcement that Sir Nicholas Serota would step down as Director of Tate Galleries, William Hill has placed Tate Modern director Frances Morris as its favourite to take over leadership of the leading UK art institution. Serota leaves Tate, following thirty years’ service garnering multiple plaudits for championing modern arts in the UK and successfully expanding Tate institutions …

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Betradar extends Italian offering with Bundesliga 1 and 2

SBC News Betradar extends Italian offering with Bundesliga 1 and 2

Betradar, a brand of Sportradar, has announced the further extension of its live streaming coverage for online, mobile and retail sports betting offers for the Italian market.  Betradar has also revealed that Sisal, a long-standing partner and recipient of the company’s flagship products Live Channel Online and Live Channel Retail, has already added the rights for the two German top leagues to its offering. …

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BOS Sponsor Profile – Ed Whittington – Ve Interactive

SBC News BOS Sponsor Profile – Ed Whittington – Ve Interactive

Ve Interactive has been confirmed as a C-Level Dinner Sponsor for the Betting on Sports (BOS) conference. A world-leading technology company, the Ve platform has become an essential component for any online business to acquire, engage and convert customers. Under the vision and steerage of its co-founder & CEO, the award-winning serial entrepreneur David J. Brown, Ve Interactive has since gone …

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Tombola boosts Arcade coverage with Über Sheffield

SBC News Tombola boosts Arcade coverage with Über Sheffield

Sunderland-based online bingo operator Tombola (Tombola.co.uk) has launched its first UK advertising campaign for new arcade product ‘Tombola Arcade’. Developed by Sheffield creative advertising agency Über, Tombola has produced its 30 second ‘Arcade’ campaign which will be released via direct mail, social and digital mediums. Launched last August, Tombola Arcade aims to be the best value UK online arcade site …

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SBC Podcast – A daily push on sponsorship activation

SBC News SBC Podcast - A daily push on sponsorship activation

Check out the new SBC Podcast featuring the discussion at this year’s Betting on Football #bofcon conference about partnerships between football clubs and betting firms and the best ways for activation . Tony Kenny, Head of Sponsorship for William Hill, and Mark Davies, Head of New Business at Leicester City, agreed that the days of making a sponsorship deal and waiting to the end …

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SpiffX – Punters confused by Liverpool’s early season form

SBC News SpiffX - Punters confused by Liverpool’s early season form

With Liverpool FC facing Premier League champions Leicester City this Saturday (17:30 UK Time). Spiffx the alternative betting exchange analyses The Kop’s perplexing early season form, beating title contenders Arsenal but losing to EPL newcomers Burnley FC… ________________ One team we have yet to focus on this season is Jurgen Klopp’s Liverpool. The team’s form has been a mixed bag …

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Golden Race shortlisted for innovation award

SBC News Golden Race shortlisted for innovation award

Golden Race, a developer of cutting edge and unique virtual betting products, has been shortlisted for an innovation category at the Global Gaming Awards. The firm’s jaw dropping Real Fighting game, which uniquely features real MMA fighters competing in digital environments, is in the running for the Digital Gaming Innovation of the Year award. Real Fighting was launched to great acclaim …

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21Bet agrees sponsorship deal with IBF world title contender

SBC News 21Bet agrees sponsorship deal with IBF world title contender

21Bet has announced an official sponsorship deal with IBF flyweight world title contender Charlie Edwards. Edwards, 23, who only turned professional 18 months ago, won the English title in his fifth outing, and will challenge John Riel Casimero for the IBF flyweight title in his ninth fight on Saturday. To celebrate the sponsorship deal, which comes less than a month after 21Bet became the official betting partner …

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Sky Vegas confirms ‘biggest ever’ sponsorship with ITV2’s Celebrity Juice

SBC News Sky Vegas confirms 'biggest ever' sponsorship with ITV2’s Celebrity Juice

Sky Betting & Gaming (SB&G) online casino subsidiary Sky Vegas has confirmed that it will be the official ‘Broadcast & Off-air Sponsor’ of ITV2’s Celebrity Juice. Beginning its sponsorship of the flagship ITV2 celebrity panel show hosted by comedian Keith Lemon this week, Sky Vegas replaces previous show sponsor LeoVegas for this season’s Celebrity Juice (total 13 episodes).  Sky Vegas marketing …

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World Regulatory Briefing – The industry has come far but must go further

SBC News World Regulatory Briefing - The industry has come far but must go further

Totally Gaming delivered the World Regulatory Briefing (#WrBriefing) in London’s iconic OXO tower yesterday with a packed out agenda of speakers both endemic and non. An impressive line up included Sarah Harrison, CEO of the UK Gambling Commission, as Keynote Speaker. Harrison delivered a pinpoint 45 minute talk which was refreshingly frank. Discussing the new National Responsible Gambling Strategy developed …

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