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Ulrik Restorp, SVP of Products at Shape Games, took time out with SBCNews ahead of ICE London to share how the company aims to empower its partners through tailored solutions and help them create immersive and tailored experiences for their distinct markets.  ________________ In the dynamic landscape of the igaming industry, Shape Games stands at the forefront, not only as …

Jordan Levin is confident that the Integration of IMG ARENA under OpenBet will create global gambling’s most sophisticated technology business, delivering end-to-end sports data, technology and content ecosystem for betting operators and rightsholders. Levin told SBCNews following the disclosure by NYSE sports and entertainment firm Endeavor Co that it had taken the decision to merge IMG ARENA’s business with OpenBet. …

The City expects Flutter’s NYSE listing to have an impact on the corporate valuation disciplines of gambling PLCs… But nothing can stop the industry’s M&A momentum. The frantic movements of gambling PLCs have dominated industry headlines in the early proceedings of 2024. On the European front, despite no regulatory resolutions being settled in the past year, gambling PLCs continue their …

With Bet Builder set to be the sports betting sector’s flagship product in 2024 and beyond, Olivier Kaplan, an expert in online sports betting with more than 20 years of experience with Française des Jeux and Betclic, analyses the evolution of betting products over the past 25 years. For nearly 10 years now, almost all sports betting operators have been …

Ahead of ICE London next month, Will Whitehead, Commercial Director at mkodo, underlines the importance of collaborating with front end experts when it comes to elevating the user experience.   SBC: Let’s talk about the role that operators play in shaping the future of app user experience and how working with front end and UX experts, like mkodo, can help operators …

The news that the board of Unibet’s parent company Kindred Group has approved a €2.6bn cash offer from La Française des Jeux (FDJ) comes at a crucial time for the online gambling industry in France, and further rocks the competitive landscape of European gambling across all verticals… For FDJ the announcement follows its acquisitions of Premier Lotteries Ireland and ZEturf …

Football is ingrained in Brazil’s history, heritage and culture. Ricardo Pisani, Business Development Manager at Genius Sports, states that engaging Brazil’s football audiences will be a challenge for bookmakers like no other…   No other country on earth has won more World Cups than Brazil. Brazilians have a saying that while basketball and volleyball are the country’s top sports, football …

As part Jake Pollard’s ongoing ‘Market Make-up‘ series examining European betting markets unique intricacies and dynamics for engaging audiences. Propus Partners gathered data from UK bookmakers for the Premier League weekend of 12-14 January and analysed how the country’s bookmakers offered bet builders and the margins they applied to them. Global Prominence  Over the last few years, ‘bet builders’, or …

As the sports betting sector kicks into gear for the New Year, IGT’s Joe Asher shares some of his predictions for the next 12 months. He anticipates a greater focus on acquiring more customers in existing locations and the continued market dominance of FanDuel and DraftKings. Few sectors would benefit more from a crystal ball than the sports betting industry. …

The Market Make-up series continues as Jake Pollard and Propus Partners monitor German sportsbook offerings.  Though Germany sees a conformity on margin controls, bookmakers contrast by offering a wide range of unique betting markets and features like bet builders, and significant variation in the number of markets and overrounds applied across different operators. ____________________ As part of its ongoing series …