Ladbrokes Plc, announced the halt of its planned retail bookmaker expansion on UK high streets. The gaming and sports betting operator, who had a troubled 2013, halted plans to open betting shops in the UK due to growing concerns regarding UK policy regarding  Fixed Odds Betting Terminal (FOTBs). The move will see annual corporate expenditure fall from £100m to £60m, …

Ezugi, the innovative live dealer gaming system providers, today announced that White Hat Gaming shall be integrating Ezugi’s Live Casino solution to its gaming platform. The distribution deal shall see Ezugi providing their entire portfolio of games including Black Jack, Roulette, Baccarat and Live Lottery. All of Ezugi’s live dealer games will be available in a mobile HTML5 version as …

Looking ahead to the upcoming Football World Cup in Brazil, team SBC interview’s ArsenalFan.TV’s, Director and Founder Robbie Lyle. Robbie sheds insight into why he set up  his popular Youtube channel and website – ArsenalFan.TV, and how his young business has gained popularity through using social media channels. Robbie is a Surveyor by profession with experience of working in the …

Paul McNea Founder of Betfuze Mobile discusses mobile first retention strategies for igaming operators.  McNea aims to give insight into the latest mobile player trends and retention strategies needed for mobile gaming. McNea advice’s the ICE2014 audience what  igaming competencies can be transferred from  digital operational teams to mobile focused retention units. McNea further sheds light on what  gaming skills …

Brendan O’Kane CEO of OtherLevels mobile analytic and data gives ICE 2014 insight into post user acquisition retention and optimization of users on mobile platforms. O’Kane focuses on retention of new user during their first 90 days of engagement with new mobile products. O’Kane states that this is a key area, where igaming operators need to focus further resources in, …

Reporting from the ICE 2014 Mobile Gaming session floor, Geoffrey Dixon founder of research and insight consultancy Vivid Interface delivers a key study in mobile gaming habits and trends in the UK igaming market. The study conducted by Vivid Interface on behalf of Clarion Events aims to give tacit research into mobile gamblers and their customs. The study uses a …

Ahead of ICE 2014 – SBC catches Tim Axon Principal Consultant igaming Maxymiser  to discuss player identification and key measurements for igaming operators. Tim Axon has 13+ years’ experience in the customer and ROI led marketing, he is passionate about helping brands build profitable relationships that last. Tim has worked as Principle Consultant for Gaming at Maxymiser since May 2012, …

With ICE 2014 Expo less than one week away, SBC catches with Cherry Group’s Head of CRM Ismael Diagne to discuss CRM strategies and big data issues affecting the igaming sector. Ismael Diagne will be speaking at Ice 2014 on CRM strategies and will be sitting on the guest panel with regards to Big Data affects in igaming.   SBC: …

Continuing our series of interviews for the upcoming ICE 2014 conference, team SBC discuses with MetroPlay’s Managing Director Jamie Walters, mobile gaming strategies, marketing for mobile gaming and mobile content management. MetroPlay re-launched in 2013 its Metro Casino brand into the UK igaming market, with a dedicated focus on mobile take-up. MD Jamie Walters will be sitting on the panel …

SBC catches up with Nick Garner ahead of a busy month for the igaming industry. Nick Garner CEO of Search and online Reputation agency 90 Digital discusses the latest trends in SEO, PR and online reputation management for igaming. Nick is a veteran of SEO for the igaming industry, having headed up international projects for Unibet and Betfair. SBC discuses …