Jessie Sale

DATA.BET enables more strategic betting with Scoreboards

SBC News DATA.BET enables more strategic betting with Scoreboards

DATA.BET has announced the addition of Scoreboards to its premium Data Feed.  These widgets – designed to deliver real-time updates and visual representations of player statistics – have been introduced to help bettors analyse situations and make informed decisions.  Alex Kozachenko, Chief Product Officer at DATA.BET, commented: “The betting experience is a crucial factor in player retention, and our team …

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BGC pledges Labour support to put industry on “right footing”

SBC News BGC pledges Labour support to put industry on “right footing”

The Betting and Gaming Council (BGC) has voiced its support for the new Labour government following results of the General Election. The body has stated that it is committed to working with the new cabinet to deliver a ‘world class’ betting and gaming industry, following Labour’s landslide victory. Prior to yesterday’s vote, Labour pledged to ‘drive up’ standards on responsible …

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Superbet to appear on Wisła Kraków shirts in record deal

SBC News Superbet to appear on Wisła Kraków shirts in record deal

Superbet has become the official bookmaker of Wisła Kraków in a deal that will see the bookmaker appear on the back of the first team’s kit.  The Polish bookmaker said that the agreement, signed until 2027, will have an ‘unconventional’ and ‘pro-fan’ approach to sponsorship. Superbet Polska General Manager, Łukasz Seweryniak, stated: “The role of the official sponsor of a …

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AC Milan and Boomerang score regional betting partnership

SBC News AC Milan and Boomerang score regional betting partnership

Boomerang has become the official regional betting partner of AC Milan in Europe. Through the partnership, the pair have underscored their dedication to building solid brand credibility and creating an innovative, long-term vision.  Ivan Kraynov, Co-Founder of Boomerang, said: “We are incredibly excited to become the official regional betting partner of AC Milan. This collaboration with the Rossoneri marks a …

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Napoleon nets ‘more prominent place’ at RSC Anderlecht in extended deal

SBC News Napoleon nets ‘more prominent place’ at RSC Anderlecht in extended deal

Napoleon Sports and Casino has strengthened its partnership with RSC Anderlecht. The brand has been described as an important partner of the Belgian club since summer 2023 and was already visible on the sleeves of the shirt and in the stadium.  The new deal runs until the summer of 2027, with investments having already been made to reinforce the stadium …

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Betby announces major esports content update

SBC News Betby announces major esports content update

Betby has introduced a significant content update of its Betby Games’ esports feed to elevate the betting experience for its partner network.  This includes the launch of a new eShooting Game. In detail, with the introduction of Counter-Strike AI, Betby Games will now feature nine e-sim game titles.  This latest title will provide players with fresh and exhilarating gaming experiences, …

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Fun88 enhances support for regional cricket with Vizag Warriors

SBC News Fun88 enhances support for regional cricket with Vizag Warriors

Fun88 has become the official title sponsor of the Vizag Warriors for the Andhra Premier League (APL). As the operator continues its support for regional cricket leagues in India, it also dedicates itself to helping young talent and building a strong cricket community and strengthening the future of Indian cricket. Narendra Ram, Co-Owner of the Vizag Warriors team, said: “We …

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Kambi continues to power Sun International in South Africa

SBC News Kambi continues to power Sun International in South Africa

Kambi has announced a long-term extension to its multi-channel sportsbook partnership with Sun International. The extension will see Kambi’s sports betting technology and services continue to power the African gaming and hospitality company and operator of South African betting brand Sunbet.co.za. This looks to ensure continued support for the operator’s ongoing growth and expansion plans. Veena Dhesi, Kambi’s SVP Partner …

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