Jessie Sale

Betano sponsors Copa America 2024 as official partner of CONMEBOL

SBC News Betano sponsors Copa America 2024 as official partner of CONMEBOL

Betano has been named the official partner of the South American Football Confederation, CONMEBOL. The deal – which will run until 2028 – sees the Kaizen Gaming-owned brand sponsor the CONMEBOL Copa America 2024, which will take place in stadiums across the US from June. Kaizen Gaming Founder and CEO, George Daskalakis, commented: “We are delighted to join forces with …

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Entain priorities data analysis with new employee academy

SBC News Entain priorities data analysis with new employee academy

Entain has announced the launch of its first data academy which will look to upskill its employees.  The initiative aims to establish three criterias: Giving its people the opportunity to upskill, learn how best to use data to drive business success, and supporting the development of STEM[1] roles across the company.  Satty Bhens, Chief Product & Technology Officer at Entain, …

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Opportunity in UK greyhound racing as ARC takes PGR rights to tender

SBC News Opportunity in UK greyhound racing as ARC takes PGR rights to tender

Arena Racing Company (ARC) has announced that it is taking the Premier Greyhound Racing (PGR) data rights to tender. Opening up an opportunity in the UK greyhound racing sector, the process is set to begin this month, with the outcome being the ARC choosing a partner to provide betting operators and media groups with greyhound content from PGR-operated tracks. PGR …

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GambleAware highlights ‘higher risk’ of gambling harm in LGBTQ+ community

SBC News GambleAware highlights ‘higher risk’ of gambling harm in LGBTQ+ community

GambleAware has revealed that some members of the LGBTQ+ community may be at a higher risk of gambling harm. The newly published scoping study – ‘LGBTQ+ People and Gambling Harms: A Scoping Review’ – was commissioned to build an understanding of the lived experience of gambling harm amongst the LGBTQ+ community in Great Britain. Researchers from the University of Brighton …

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Kindred nets largest ever ambassador deal with female boxers

SBC News Kindred nets largest ever ambassador deal with female boxers

Kindred has announced that three world champion women boxers have become brand ambassadors for its Unibet division. The new sponsorship of Raven Chapman, Ellie Scotney and Nina Hughes has been named the ‘largest ambassador deal with active female boxers in the UK’ – in terms of both length and value. Sam Mead, General Manager Kindred Group, emphasised: “Interest in women’s …

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OKTO links with Modulus in second betting partnership of 2024

SBC News OKTO links with Modulus in second betting partnership of 2024

OKTO has formed a wide-reaching international agreement with gaming systems platform Modulus. In its latest move in the international gambling sector, OKTO’s core areas of focus in the deal will be Europe and Latin America, with the latter region high on the company’s agenda for 2024 as Brazil finalises the regulations for a nationwide betting market. Specifics of the deal …

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SSG and BoyleSports introduce ‘Destination Cheltenham’ Content Hub

UK Tote saddles up for ‘Journey to Cheltenham’

Spotlight Sports Group (SSG) has partnered with BoyleSports to deliver a custom-built Cheltenham Festival Content Hub. The ‘Destination Cheltenham’ Content Hub will boast key features that the group has reported as ‘highly successful’ in previous iterations – maintaining an immersive experience for users.  Head of B2B Sales at SSG, Daniel Smith, commented: “We’re delighted to undertake our first-ever ‘Destination Cheltenham’ …

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Joel Anyaegbu to oversee West African growth for SIS

UK Tote racing

SIS (Sports Information Services) has appointed Joel Anyaegbu as Commercial Manager for West Africa. Overseeing commercial development and international growth in the region, Anyaegbu has ‘significant industry experience’ and will help elevate the SIS profile in an area which the supplier emphasised is of strategic importance.  Joe Andrews, Head of Sales – Africa at SIS, commented: “Joel’s proven commercial acumen …

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Bet365 launches in Indiana in continued US expansion

SBC News Bet365 launches in Indiana in continued US expansion

bet365 has officially launched into Indiana through a partnership with the French Lick Resort. Indiana becomes the eighth state of the British bookmaker’s expansion in the US, which already includes Kentucky, Louisiana, Virginia, Ohio, New Jersey, Iowa and Colorado. A bet365 spokesperson said: “At bet365, we don’t do ordinary, and as the home of the country’s first professional baseball game, …

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iGP finalises senior management restructure with new CCO & CMO

SBC News iGP finalises senior management restructure with new CCO & CMO

iGP has announced the double hire of Inesa Glazaite as its new Chief Commercial Officer and Michael Baker-Mosley as its Chief Marketing Officer. Finalising its senior management restructure, Glazaite joins the igaming solutions provider having spent the last four years in senior sales roles within iGaming and sports betting.  These include Head of Sales at Soft2Bet, Senior Sales Director at …

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