Bojoko.com focus sees Good Game Ltd offload esports portal Eurheilu.com

Joonas Karhu – Good Game Ltd

Industry affiliate marketing publisher, Good Game Limited has confirmed that it has sold esports news portal Eurheilu.com to Esports Media Solutions for an undisclosed sum.

Updating the market, Good Game Limited details that it has undertaken the transaction to focus on managing flagship online casino community – Bojoko.com.

Launched in 2016, Eurheilu.com is a dedicated Finnish language esports portal, featuring daily news, videos, match info and streaming guides.

Moving forward Eurheilu.com will be operated by dedicated esports publisher Esports Media Solutions, with co-founder Aleksi Halsas, detailing –  “Our Eurheilu.com acquisition supports our strategy in Finland well and we are extremely excited about the opportunities it presents us.”

The sale of Eurheilu.com comes a little over a year after Good Game sold its network of Finnish online casino comparison sites to London-AIM listed XLMedia for a total consideration of €15 million.

Good Game now operators just one site, Bojoko.com, which is being positioned as the Trip Advisor of the online casino world, detailing in-depth reviews of 320 online casinos and suppliers to date.

Updating stakeholders, Joonas Karhu, Chief Business Officer at Good Game Limited, said: “We have spent the past few years building Eurheilu.com into a popular and thriving esports information site and community.

“But as we continue to invest more time and resources into establishing Bojoko as the most popular online casino comparison site in the UK and beyond, the time was right to sell the brand.

“We are thrilled that Esports Media Solutions will be running the site moving forwards as their passion and expertise will take it to the next level.”

Check Also

UKGC launches public consultation on slot design

The UK Gambling Commission (UKGC) has launched a public consultation into online slot design, aiming …

Gamesys tops list for GambleAware Q1 donations

Q1 industry donation figures released by GambleAware have listed Gamesys Group as its highest donor …

German - firo, football, cup final: season 2019/2020, 04.07.2020 DFB-Pokal final of men Bayer Leverkusen - FC Bayern Mvºnchen, Muenchen Schluvujubel, Manuel Neuer, jubilation with Robert Lewandowski Photo: Jvºrgen Fromme / firosportphoto / POOL For journalistic purposes only! Only for editorial use! For journalistic purposes only! Only for editorial use! | usage worldwide

MySportwetten: What German players want from a bookmaker

The most important factor for German players choosing a bookmaker is a wide range of …