Germany’s Deutsche Telekom has applied for a sports betting license which could pit the telecommunications company against online gambling companies competing for a limited number of concessions in the lucrative German betting and gaming market.
Deutsche Telekom commented that the matter is still at a very early stage, a spokesman for Deutsche Telekom told Reuters, adding that the application was being reviewed by the Interior Ministry of the German state of Hesse.
“It is not yet certain whether that will turn into an operating business,” the spokesman said.
A ministry spokesman declined to comment on the matter.
Germany’s states have agreed to grant 20 concessions to companies to offer sports bets nationwide. They have long maintained tight control of the online gambling and sports betting market, citing the risk of widespread gambling addiction in an unregulated scenario.
Betting companies like Bwin.party Digital Entertainment has been pressing for the rest ofGermany to adopt the more liberal approach that had been pioneered by the northern state of Schleswig-Holstein.
Other British-listed gambling companies like William Hill and Betfair have scaled back their operations in Germany because of tax and regulatory hurdles.