R.Franco goes omni-channel with Mediatech platform

wanabetPlatform provider Mediatech Solutions has enabled R.Franco, one of the oldest gaming brands in Spain, to provide its customers with a full omni-channel experience after the slots manufacturer secured one of the country’s recent online gaming licences.

R.Franco, which is currently celebrating 50 years in the industry, has pivoted from its traditional class B slots & export B2B markets in order to provide Spanish gamers with a B2C experience via its brand new Wanabet.es operation.

Partnering with Mediatech Solutions, R.Franco was able to deliver a world-class offering, with the best of breed content and payment providers.

With fixed odds and live sports betting from BetConstruct, live casino from Evolution Gaming, table games and slots from Microgaming, slots from NETENT and NYX Gaming Group, and payments from Teleplay, Skrill, PaySafeCard and Paypal. The  diverse offering demonstrates the power of using a powerful and flexible platform, which Mediatech Solutions has provided here.

Building on these successes, the two companies went a step further by leveraging Mediatech Solutions’ land-based extension “Candy” to power R.Franco’s custom built retail sports betting and slots terminals. Using a single-wallet omni-channel solution, Wanabet enables players to bet online, mobile and on retail with a frictionless experience.

Daniel Graetzer, Mediatech Solutions’ Executive Director, said: “It’s been a fantastic experience to work with R.Franco to launch Wanabet.es. They have really capitalised on our range of products and services in launching a multi-provider, multi-device solution, all integrated seamlessly into our platform. What impressed me most is their confidence in their new brand and the strength of the entire company’s support for the project. It’s world class and sets a new standard for online and land based offerings in Spain.”

 

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