Betting activity during the World Darts Championship final between Luke ‘The Nuke’ Littler and ‘Cool Hand Luke’ Humphries broke records for Kambi group. The operator revealed that activity was up 45% compared with the 2023 final between Van Gerwen and Smith – making it the most gambled-on darts event in Kambi’s history following 16-year-old Luke Littler’s outstanding debut. Simon Noy, …
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Slot developer Blueprint Gaming has partnered with the Professional Darts Corporation (PDC) to launch a new World Darts Championship themed title. The new release sees the slot supplier make its debut into the sports-themed category of online casino products, demonstrating a broadening of its portfolio. Officially licensed from the PDC, the slot will feature famous darts players including newly-crowned world …
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Stats Perform will retain the worldwide exclusive live betting streaming rights for Matchroom Multi Sport and PDC TV events after the data supplier extended its partnership with the sporting event promotions company. The five-year deal, which builds upon a long-term partnership between Stats Perform and Matchroom, will cover some of the biggest tournaments in sport from the Mosconi Cup, World …
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Coral’s £1m Smart Money Series, a free-to-play (FTP) set of games powered by SportCaller, will take centre stage as the PDC World Darts Championships gets underway tonight in London. The first offering of the series, which is set to continue throughout 2019, asks players to answer 10 ‘prediction teasers’ related to the action at the Alexandra Palace. Players can enter …
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Just a month on from Gary Anderson’s second world darts title, the Betway Premier League is back, starting at the First Direct Arena in Leeds. We caught up with Alan Alger, PR for Betway, to discuss the start of the £700,000 ten-man tournament, played out over 4 months at 16 arenas across Europe. SBC: Alan, Betway is sponsoring the Premier League …
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Before the World Darts Championships kicked off in December, we caught up with Tony Kenny to chat about William Hill and their plans for sponsoring the show-piece event. Fast forward a few weeks and with the darting hysteria dying just a little, SBC spoke with him again to find out how it all went. ______________________ SBC: Tony, William Hill must be …
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The World Darts Championship begins at the Alexandra Palace today, with bookmakers expecting a record £50 million to be wagered on the showpiece tournament. As the big guns roll into town to compete for the trophy, SBC News caught up with Tony Kenny, Head of Sponsorship and PR for main tournament sponsor, William Hill. SBC: Tony, thanks very much for …
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