Tag Archives: Ulrich Gilot

‘Infiltrating the totally empty gap’ – Ulrich Gilot on Betsson’s marketing success

SBC News ‘Infiltrating the totally empty gap’ - Ulrich Gilot on Betsson’s marketing success

Betsson AB has demonstrated great strength in its recent marketing strategies, utilising geo-targeting, age-gating technology, and more – resulting in the firm taking home the Marketing Campaign of the Year Award at SBC Summit Barcelona 2023. The group’s ‘Engaging Fans Beyond the Final Whistle’ recognised the unique scheduling of the 2022 Qatar World Cup, whilst leveraging its partnership with the …

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