Tag Archives: Twitch.tv

Twitch.tv warns users over gambling related content

SBC News Twitch.tv warns users over gambling related content

In a move to curb betting related content, live video platform Twitch.tv (an Amazon.com subsidiary) has warned its users to stop promoting betting/gambling related activity. As news of eSports gambling has hit national headlines this week, due to games developer Valve Corporation banning all third-party skin betting sites from its platform. Twitch.tv management made a public post warning its users …

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Alex Fletcher eSports Insider – eSports Marketing: Developing the ‘Star Power’

SBC News Alex Fletcher eSports Insider – eSports Marketing: Developing the 'Star Power'

In the final part of his eSports series for SBCNews,  Alex Fletcher (Founder of Entive Group) examines the development of gamers as the burgeoning sports figureheads and brand influencers. Fletcher notes that creating “star power” may be eSports  most interesting and under developed marketing assets _______________________________ The often staggeringly large player bases of the more popular eSports titles put top …

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Google launches dedicated gaming broadcast app ‘Youtube Gaming’

SBC News Google launches dedicated gaming broadcast app ‘Youtube Gaming’

Google online video streaming subsidiary Youtube has announced the launch of dedicated gaming content app Youtube Gaming. The app which was officially launched on Wednesday and is available via desktop, ios and Android systems, aims to be the market leader in worldwide gaming content. The launch sees Youtube enter the growing gaming broadcast market, as it aims to compete with …

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