Tag Archives: Trevor Birch

EFL clubs have officially announced new international TV rights deals to broadcast EFL competitions globally. In two four-year partnerships with Pitch International and Relevent Sports, the agreements signify a ‘landmark’ in guaranteed international rights fees for EFL clubs and. With these new arrangements, the league will be represented by two different agencies covering global TV markets until the conclusion of …

The English Football League (EFL) has renewed its long-running and high-profile sponsorship arrangement with Sky Bet. However, the partnership extension has come with some new caveats to reflect a new marketing and compliance landscape. Core terms of the deal have extended the partnership for a further five years, following an initial 10-year cooperation between the Flutter Entertainment brand the league, …

The EFL and its clubs have agreed a £935m domestic rights deal with Sky Sports over a five-year period which will see over 1,000 matches broadcasted each season. Ending DAZN’s hopes of buying the rights to show every EFL match, this is a record number of games for any club football agreement, with the arrangement being made up of guaranteed …

The English Football League (EFL) has entered into an agreement with ITV, granting the free-to-air (FTA) network the broadcasting rights to its highlights clips.  Under the terms of the two-season partnership, ITV will show highlights from the Sky Bet Championship, Sky Bet League One, Sky Bet League Two, League Cup and EFL Trophy. A round-up of daily EFL highlights will …

The BBC has reported that a group of elite-level British sporting bodies have backed the use of vaccine passports as a possible measure for supporting the return of spectators to stadiums. In a letter addressed to the leaders of the major political parties, the FA, Premier League, English Football League (EFL), England and Wales Cricket Board (ECB), the Rugby Football …