February 7, 2023
bet365 has partnered with Infront Bettor, the betting arm of Swiss sports marketing firm Infront, in an international content distribution deal to expand its video product offering. Terms of the agreement will see the Stoke-based global bookmaker stream 18,000 hours of sports video content from 30 rights holders to 80 million customers in over 160 countries. An additional goal is …
Read More »July 28, 2022
Fluminense has renewed its partnership with Betano, as the sports betting brand maintains focus on its sports-oriented marketing strategy. The extension of the ‘master sponsorship’ until June 2025 will see Betano retain its presence on the front of the Brazilian Serie A club’s jerseys. Additionally, the collaboration will also involve a fan engagement element – ‘various activations’ are apparently in …
Read More »July 28, 2014
Danish igaming and sports betting focused operator Bet25.dk has become official shirt sponsor of Copenhagen based football club Brøndby IF. The deal announced last week by the Brøndby IF board, will see the football club promote Bet25.dk products for the 2014/2015 Danish Superliga and European football season. Brøndby IF and Bet25.dk did not disclose any information on the sum of …
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