The Betting and Council (BGC) has established a cross-industry ‘Ad Tech Forum’ to provide UK online gambling incumbents with the best technical guidance and oversight for protecting children and vulnerable audiences from gambling harms. The forum sees the BGC place technology at the forefront of its governance duties, as tech giants Meta, Twitter, Google and Snap will work with BGC members …
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BGC welcomes Snapchat gambling ad opt-out feature
The Betting and Gaming Council (BGC) has issued a statement welcoming a new feature added to social media platform Snapchat that enables users to opt out of gambling-related advertising. Snapchat developer Snap has been ‘working closely’ with the betting industry trade association over the past year, and intends to use the feature to give its customers greater control over the …
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