SBC Events has hailed the support of the global iGaming industry as the reason for a record-breaking 2023 edition of the SBC Summit Barcelona. This year’s exhibition and conference drew an impressive crowd of around 15,000 attendees, a threefold increase from last year’s figures, solidifying its status as the industry’s fastest-growing event. The post-event survey data revealed a Net Promoter …
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The new frontier – why Africa should not be undervalued or underestimated
‘If it was easy, everyone would do it’ – this sentiment rang through loud and clear at the SBC Summit Barcelona last week, which saw five industry leaders discuss opportunities and difficulties of Africa’s betting market. Moderated by Simon Burrell, Managing Director – Nigeria at LiveScore Group, the ‘Approaching Africa’ panel examined cross-market comparisons, the role of cryptocurrency and regulatory …
Read More »SBC Digital Summit Africa: Duplicating your European offering in Africa simply won’t work
Operators cannot simply copy and paste their European offerings into the African market, explained Sab Jhooti, CEO of Bonmoja at the SBC Digital Summit Africa, adding that operators must understand the niches and intricacies of each individual market. Speaking as part of the ‘Opportunities in East Africa’ panel, Jhooti gave a run down on his key advice for those eyeing …
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