Tag Archives: Reeva Steenkamp.

Paddy Power’s Oscar Pistorius ‘Money Back If He Walks’ campaign was deemed the UK’s most controversial advert of 2014. In a list published by the UK Advertising Standards Authority (ASA), the media and advertising watchdog revealed that the Paddy Power advert had received 5,525 complaints. The advert published in March 2014, had received public and media backlash for bad taste …

The UK Advertising Standards Authority (ASA),  has ordered Irish sports betting operator Paddy Power to remove its controversial ‘money-back’ campaign focused on the trail of South African Paralympic athlete Oscar Pistorius. The controversial advert depicts a photograph of Oscar Pistorius superimposed on a statue of an Academy Awards Oscar (award). The advert communicates as its tagline “It’s Oscar Time. Money …