Sports betting provider Kambi has deepened its relationship with media conglomerate Televisa, through the debut of its sportsbook to the Mexican online market. Televisa’s gaming arm PlayCity has unveiled its new sports betting site, and the launch of PlayCityApuestas.com follows last year’s deal, which saw 16 of its land based casinos furnished with the retail product suite of Kambi. Kristian …
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Kambi enters Mexico with Televisa provisions partnership
Stockholm listed sports betting technology and provisions provider Kambi Group has entered the Mexican sports betting market, by agreeing a services partnership with Mexican entertainment and media Grupo Televisa. The agreement will see Kambi deploy fixed odds betting provisions for Televisa’s Playcity casino operations. Televisa will upgrade its retail betting systems utilising Kambi solution. Both parties stated that they would …
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