March 6, 2024
EFL clubs have officially announced new international TV rights deals to broadcast EFL competitions globally. In two four-year partnerships with Pitch International and Relevent Sports, the agreements signify a ‘landmark’ in guaranteed international rights fees for EFL clubs and. With these new arrangements, the league will be represented by two different agencies covering global TV markets until the conclusion of …
Read More »October 31, 2022
Like many sports, horse racing has had a turbulent couple of years financially, but one of the biggest hurdles it must now clear is broadening its audience of bettors. Attendance rates in long-established horse racing markets such as the UK are falling, and many younger punters are being increasingly drawn to the appeal of markets such as football with flashy …
Read More »May 11, 2017
Former Liverpool and England captain Steven Gerrard is just one of the star names pulling on their national jerseys again as part of the inaugural Star Sixes tournament in London, backed by Betsafe. Betsafe has been confirmed as the official Principal Partner of the six-a-side football tournament, which will be shown live on Sky Sports from the O2 Arena (13-16 …
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