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SBC Digital Summit CIS: Key to staying afloat is diversifying products

In what has been an ‘unbelievable year’ for betting operators and media and marketing companies alike, the vast majority of firms believed that they had benefited from the after effects of COVID-19, as was the consensus from the guest speakers at the SBC Digital Summit CIS event. Mark McGuinness, Director of Marketing and Customer Success at Dam Mad Media and …

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