IMG ARENA, a developer and distributor of syndicated sports and entertainment media rights, has been selected as the official data distribution partner of Major League Soccer (MLS). The collaboration follows an extensive RFP process. In a joint statement released today, both firms said that the long-term, global partnership will utilize the latest technology to create a new standard for soccer …
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Freddie Longe: IMG ARENA paves the way for new revenue streams
Having recently broadened its Sports Media product portfolio with the launch DP World Tour ShotTracker, it’s busy times for IMG ARENA. Executive VP and Managing Director Freddie Longe took time out to talk about all things IMG ARENA and what lies in store for 2022. Last month saw IMG ARENA launch ShotTracker, a highly-sophisticated new media data product that provides …
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