Betclic has launched its second Polish-market nationwide HD advertising campaign – ‘Wybierz swoj Kurs’ (‘Set Your own Course’). Developed by Warsaw advertising agency 180heartbeats + JUNG v. MATT, the campaign aims “to prove that sports betting no longer fits into the stereotypical frames that have been presented to Polish audiences”. The creative sees Betclic continue to focus on developing ‘brand-centric …
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