February 12, 2024
In the first part of his series on sports betting, Olivier Kaplan narrated the evolution of the product from 1X2 grids to early fixed-odds betting offers. In Part-2 of his analysis, Olivier explains how operators have been able to expand their offerings by putting in place the tools and user experience (UX) that enable players to make full use of …
Read More »January 25, 2024
With Bet Builder set to be the sports betting sector’s flagship product in 2024 and beyond, Olivier Kaplan, an expert in online sports betting with more than 20 years of experience with Française des Jeux and Betclic, analyses the evolution of betting products over the past 25 years. For nearly 10 years now, almost all sports betting operators have been …
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