Tag Archives: Oberstdorf

Svenska Spel secures full sponsorship of ‘beloved’ Swedish Ski Association 

SBC News Svenska Spel secures full sponsorship of ‘beloved’ Swedish Ski Association 

Skidförbundet, the Ski Association of Sweden, has announced that Svenska Spel will serve as its new ‘principal partner’ for the next five years.  Through the agreement, the state-owned lottery and betting shop operator will become the lead sponsor of Sweden’s pro-skiing federation, committing an investment of SEK 125 million (€12.5 million) in Skidförbundet’s pro-athlete and youth development programmes. Svenska Spel’s …

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