Tag Archives: mr green

Mr Green makes Spanish debut with DGOJ licence

William Hill’s pan-European igaming subsidiary Mr Green has secured its Spanish market entry after receiving a licence from the Directorate General for the Regulation of Gambling (DGOJ). The new market entry will strengthen William Hill’s presence within the Spanish market by building upon the bookmaker’s multi-brand strategy to deliver online gaming and casino content. The FTSE betting group has maintained …

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Mazza: Betting sponsorships are still relevant no matter what the restrictions are

The start of the 2020/2021 European football season, will see a drastic altering in the relationship between football clubs and betting operators.  Once recognised as the leading marketing channel for targeting betting audiences and amplifying brand exposure, in the era of ‘responsible gaming’, European operators have had to rethink their sponsorship strategies under heightened regulatory scrutiny.      Speaking on the ‘Future …

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SBC Summit Barcelona – Digital: Industry marketing awaits its ‘age-gated test’

A deep dive on evolving social media, content and influencer marketing strategies to drive mass audience engagements opened SBC Summit Barcelona – Digital’s day three Marketing & Affiliation track.  An expert panels featuring representatives of media giants Google, Twitter and LadBible underlined that social media content has shown its true depth in reaching audiences during the COVID-19 lockdown, as all …

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Maxima Compliance – ‘Mastering technical compliance to grow your global footprint’

Having launched it’s ‘Complitech’ technical compliance database, Maxima Compliance will host the next SBC Webinar on Thursday 18 June (16:00hrs BST). Against a rapidly changing regulatory backdrop, a mastery of technical compliance is essential for any supplier with ambitions across multiple regulated markets. Furthermore, how can product, regulatory and leadership teams optimise processes when meeting a diverse range of compliance …

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Aspire builds Q1 momentum through regulated market focus

Aspire

Aspire Global said it is focusing more on locally regulated and taxed markets as it posted Q1 2020 revenues of €33.7m, up 1.5% from the same period of 2019. The company confirmed that EBITDA during the period had decreased by 14.2% to €5.2m (Q1 2019: €6.1m), while EBITDA margin for January to March was 15.5%, almost three percentage points down …

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David Clifton: Licensing Expert – Gambling faces a pivotal moment

This is a pivotal moment for the online gambling sector. It’s not a moment it could have foreseen, nor is it a moment it has actively sought! However, whilst it has not been slow to identify an unexpected opportunity to market its non-sports betting wares to a new audience, it is essential that it fully recognises the associated threats to …

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Blexr promotes Ian Hills to Malta General Manager

Industry publisher and lead generation network Blexr has confirmed the promotion of Financial Controller Ian Hills to the leadership position of Malta General Manager. A former Mr Green executive, Hills joined the Malta-based publisher in December 2018 heading up Blexr’s financial and commercial units. In his new remit as General Manager, Hills will be tasked with leading the firm’s Malta …

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Aspire Global appoints figurehead Kärrbrink as Pariplay Chairman

Malta-based iGaming platform provider Aspire Global has moved to strengthen its corporate governance, confirming the appointment of Jesper Kärrbrink as chairman of its subsidiary aggregator and games developer Pariplay with immediate effect. A renowned industry figurehead, Kärrbrink is the former chief executive officer of Mr Green – a fast-growth online casino brand acquired by William Hill Plc for $310 million in 2018. Commenting on his appointment, Kärrbrink, …

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Bengtsson accelerates international spread for William Hill

William Hill CEO Ulrik Bengtsson told investors to expect a “relentless focus on customer and product” from the bookmaker under his guidance, as he sets about accelerating the firm’s international diversification to counter regulatory pressure. William Hill’s adjusted operating profit fell 37% to £147m in 2019, ahead of the management guidance of £143m. However, the bookmaker still posted a statutory …

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Mr Green to pay £3m for failures in gambling harm and money laundering prevention

William Hill-owned online gaming brand Mr Green has been told to pay £3m to the National Strategy to Reduce Gambling Harms by the Gambling Commission after it found failures in the operator’s procedures for preventing harm and money laundering. The settlement agreement consists of a £3m payment in lieu of a financial penalty and Commission costs of £10,349.77. The Gambling Commission found that Mr Green: did not …

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