Tag Archives: microbetting

SportsDataIO: operators must widen commercial opportunities to maximise potential

SBC News SportsDataIO: operators must widen commercial opportunities to maximise potential

Continuous enhancements are critical in order to stay ahead of the game across most facets of business on a global scale, but this is especially important across the dynamic, fast-paced landscape of sports content supporting media, broadcast, fantasy sports and sports betting. In addition to offering a selection of reflections and predictions, as is customary at this time of year, …

Read More »

Nanocosmos: Powering the micro betting trend for everyone, everywhere, every time 

SBC News Nanocosmos: Powering the micro betting trend for everyone, everywhere, every time 

Oliver Lietz, CEO of Nanocosmos, shared some interesting insights around micro betting and how his company is working to enable it by delivering real-time streaming 24/7/365 to reach anyone, anytime, anywhere. While the precise definition of microbetting may still be a matter of debate, one consensus is clear: thanks to real-time video streaming, it is fostering greater fan engagement than …

Read More »

Kero Sports: Revolutionising wagering through micro-betting and social media

SBC News Kero Sports: Revolutionising wagering through micro-betting and social media

After opening their smartphones, consumers have a raft of apps at their fingertips such as social media platforms, trading and investment services and betting brands – and the latter can learn some lessons from its counterparts.  In an interview with SBC News, Kero Sports Founder and CEO Tomash Devenishek expressed this viewpoint, arguing that betting firms can up their entertainment …

Read More »

OSAI: Microbetting and the ‘cultural phenomenon’ of instant gratification

microbetting - football market

Since the advent of in-play and live wagering, microbetting has emerged as a notable phenomenon – and according to OSAI’s Olly Paulovich, should not be dismissed by operators as ‘another one-day trend’. Following the launch of its QuickBets product for table tennis last month, OSAI’s Head of Marketing explained the microbetting phenomenon to SBC News, and how the firm is …

Read More »