Tag Archives: Malou Neguembor

Automating player engagement: the next big thing?

SBC News Automating player engagement: the next big thing?

Engaging new players has become a big focus for many gambling operators, especially at a time when the industry has become increasingly competitive. But quite often, building and implementing a player engagement strategy can come with its own set of challenges.  So what role can automation play in player engagement? Malou Neguembor, Head of Client Success at Flows, was joined …

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