Tag Archives: LogicX

GiG: Leveraging AI to create hyper-personalisation

SBC News GiG: Leveraging AI to create hyper-personalisation

GiG descended onto the show floor at ICE Barcelona to outline how its LogicX solution is leveraging artificial intelligence to create meaningful personalisation across its partners’ platforms. James Coxon, GiG’s Chief Operating Officer, explained that the solution takes real-time data and converts it into scenario-based solutions for common problems across the industry. He said: “For us, it’s about powering a …

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