Tag Archives: Javier López Cerrón

Orenes launches new ‘VERSUS’ identity targeting rapid global growth

Seeking to expand its international appeal, Spanish gambling firm Grupo Orenes has rebranded its flagship commercial property ‘Viva La Suerte’ to ‘VERSUS’. This week the Murcia (Alicante) based gambling group held a press conference in which it retired its Viva La Suerte brand, announcing the launch of VERSUS (Versus.es) as its lead B2C entity, which Orenes will export internationally. Javier …

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