Gaming Innovation Group (GiG) has taken another step in its plans for European growth, launching its sportsbook platform in Latvia with three betting companies. William Hill, Mr Green and Fenibet, the former two part of 888 Holdings’ portfolio, have become the first customers of the GiG Sport platform – developed by GiG after acquiring Sportnco back in April 2022 – …
Read More »Tag Archives: Janis Tregers
GiG to power William Hill’s rebranded Latvia entry
Gaming Innovation Group (GiG) and William Hill have come to an agreement, with the igaming software provider powering the UK bookmaker’s launch into Latvia. The partnership has seen GiG construct Wiliam Hill’s new online offering for the country using its igaming frontend framework, designed to provide an ‘attractive, user-friendly and competitive’ sports betting and casino product. GiG set an objective …
Read More »GiG inks deal with “first external sportsbook” in MRG’s 11.lv
Online gambling organisation Gaming Innovation Group (GiG) has signed its first external sportsbook contract, after agreeing a deal with MRG’s Latvian entity 11.lv. The multi-year extension to its existing deal, hailed as a “milestone” by GiG, will see the provision of the firms new GiG Sports Betting Services, including GiG Goal, GiG Trader and GiG Sports Connect. Robin Reed, CEO …
Read More »11.LV Latvia launches affiliate program on NetRefer
Latvian operator SIA Viensviens LV has announced that online gambling property 11.LV will be launching its affiliate marketing platform utilising NetRefer software. SIA Viensviens is the second largest gambling market operator, and is fully licensed by the Latvian Gaming Supervision Inspection authority. Launching subsidiary 11.LV (www.11.LV), the company seeks to build the leading online gambling brand for Latvia. Utilising …
Read More »